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How to Increase Conversions with Personalized Marketing
Have you ever been on the receiving end of a one-size-fits-all marketing campaign? You know the type, where you feel like another number, another cog in a profit-making machine. I have noticed a lot of email marketing campaigns going this way lately, which is a shame. Marketing is supposed to be customer oriented, even more than it is brand oriented – because without the customer, there is no brand. » Read more about: How to Increase Conversions with Personalized Marketing »