"Crunch For a Vet" Challenge – FITCRUNCH
The "Crunch For a Vet" Challenge is a campaign to raise $25,000 for the Robert Irvine Foundation through the sweat of friends, followers, and fans of FITCRUNCH and Robert Irvine. All fans are asked to do is post a video of performing abdominal crunches. For every crunch performed, FITCRUNCH will donate $1 to the Robert Irvine Foundation. The goal is to reach $25,000 which is enough money to purchase an all-terrain powered wheel chair for a severely wounded veteran.