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How to keep your guests to come back - Softmogul
There are two types of guests that visit a hotel, new and returning ones. Every single visitor has his own significance, yet those who keep coming back are a vital and crucial part in the lifespan on a hotel. Primarily for two reasons, firstly it shows that you and your team are doing something right, receiving the most trustworthy feedback and secondly you have a strong core of clientele. So, it has become more and more important for hotels to invest in their loyal customers and see them coming