Zenith Follow your own star FOUNDED IN: 1856 (Georges Favre-Jacot) PRICE: €3,500 – €18,000 Although probably not a first choice for many newbie watch admirers, it is a true luxury watch company that does not cut corners. Solid track of consistent in-house innovation as well as manufacturing of their own movements would be the most obvious proof. In brutally simple terms we could potentially divide these watches into a classic look and their pilot range. INTERESTING FACT Zenith watches are not sold in the US due to copyright conflict with electronics company under the same name.