Maurice Lacroix
Maurice Lacroix Tomorrow’s classics. FOUNDED: 1975 (by Desco watch manufacturer) PRICE: €450 – €6,000 To ensure quality of their time pieces, Maurice Lacroix team (differently from many other Swiss watchmakers) builds their own watch casing and movements in-house since 1980’s. Despite being a relatively young company, it has been recognised by many watch admirers. INTERESTING STORY In their most recent sponsorship campaign Maurice Lacroix supported two Swiss kitesurfers in their ambition to be the first people to kitesurf the straight of Magelan. An impressive achievement considering icy conditions and a distance of 560 kilometers.