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alive. ahaha. fuck.

@shevathegun / shevathegun.tumblr.com

sheva. aroace lesbian. they/she.

At first Netflix said, come write for us. We’ll save your cancelled shows and write about whatever niche story you want. Our algorithm says people will watch it!

Then a few years later they said, regardless of our promises or contract obligations we are cancelling shows after two seasons without telling anyone. Turns out no matter how loved a show is, we get less subscriptions after the second season.

How many subscriptions did we bring you? Netflix won’t say.

So writers started writing two season shows. Just give us two seasons, Netflix. Like you promised.

Then Netflix said, oops sorry! Turns out your show didn’t premiere at #1 and the views in the first day weren’t what we wanted so we’re cancelling your second season.

What were the numbers? How many people watched our show? Netflix doesn’t say.

Then, they did something extra special. They started taking shows and splitting their first season into two halves. Inside Job was not two seasons. It was one season split in half.

Oops! Sorry! The second half of your first season didn’t do as well as the first half, so now your show is cancelled!

Why? How many people? How much money? These companies are making cash hand over fist and they refuse to tell people the truth: people loved your show. Loved it. But some corpo exec wanted an infinite money making machine. Do you know how long shows are in production for before you watch them? Years. Like, 5+, even 10+ years. And Netflix gives it less than a week before they decide whether you’re getting cancelled.

Support #WGA Support #SAGAFTRA

The atomic bombings did not save lives. They didn’t end the war. The Japanese leadership didn’t even respond to them. We had already so thoroughly brutalized Japan at that point that the loss of two medium sized cities was a drop in the bucket. We annihilated over 30 Japanese cities before we dropped the bombs. The real reason we dropped them was to demonstrate to the Soviets that we had them. The Japanese surrendered because the Soviets were also about to launch an invasion and the Japanese Empire knew they’d get better terms negotiating with us.

Isn't this just reverse saying trans men can't wear skirts? Is it not the exact same thing?

What.

Advertising is an incredibly wasteful, ecologically destructive industry that intrudes on our everyday lives pretty much constantly. We’re absolutely fucked if we can’t even question one of the most distinctly obnoxious and useless facets of the ecocidal economic system we live in. Like this isn’t even something that powers our day-to-day existence like the energy sector (literally killing us but also keeping our AC/heat, transportation, etc running)—advertising just pollutes, wastes, and annoys, yet it’s been assimilated into many peoples’ sense of self and their ability to “enjoy things”

Contrary to the claim of free-market ideology, supply is not a response to demand. Capitalist firms usually create the demand for their products by various marketing techniques, advertising tricks, and planned obsolescence. Advertising plays an essential role in the production of consumerist demand by inventing false “needs” and stimulating the formation of compulsive consumption habits, totally violating the conditions for maintaining planetary ecological equilibrium. The criterion by which an authentic need is to be distinguished from an artificial one is whether it can be expected to persist without the benefit of advertising. How long would the consumption of Coca-Cola or Pepsi-Cola go on if the persistent advertising campaigns for those products were terminated? Such examples could be indefinitely multiplied.
“Of course,” pessimists will reply, “but individuals are motivated by an infinity of desires and aspirations, and it is these that will have to be controlled and repressed.” Well, the hope for a paradigmatic change in civilization is indeed based on a wager, as propounded by Karl Marx, that in a society freed from capitalism “being” will be valued over “having.” Personal fulfillment will be achieved through cultural, athletic, erotic, political, artistic, and playful activities, rather than through the unlimited accumulation of property and products—the sort of accumulation induced by the fetishistic consumption inherent in the capitalist system, by the dominant ideology, and by advertising and having nothing to do with some “eternal human nature.”
As capitalism, especially in its current neoliberal and globalized form, seeks to commodify the world, to transform everything existing—earth, water, air, living creatures, the human body, human relationships, love, religion—into commodities, so advertising aims to sell those commodities by forcing living individuals to serve the commercial necessities of capital. Both capitalism as a whole and advertising as a key mechanism of its rule involve the fetishization of consumption, the reduction of all values to cash, the unlimited accumulation of goods and of capital, and the mercantile culture of the “consumer society.” The sorts of rationality involved in the advertising system and the capitalist system are intimately linked, and both are intrinsically perverse.
Advertising pollutes the mental landscape, just like it does the urban and rural landscapes; it stuffs the skull like it stuffs the mailbox. It holds sway over press, cinema, television, radio. Nothing escapes its decomposing influence: in our time we see that sports, religion, culture, journalism, literature, and politics are ruled by advertising. All are pervaded by advertising’s attitude, its style, its methods, its mode of argument. Meanwhile, we are always and uninterruptedly harassed by advertising: without stop, without truce, unrelentingly and never taking a vacation, advertising persecutes us, pursues us, attacks us in city and countryside, in the street and at home, from morning to evening, from Monday to Sunday, from January to December, from the cradle to the grave.

Ecosocialism, Michael Löwy

Legitimately abysmal. Like a dog finding a secluded place to die alone because it feels itself growing weak and you can’t explain to it that veterinary medicine exists

what was i made for?

“ophelia” by john everett millais but it’s barbie and for the sake of this concept let’s pretend that there is in fact water in barbieland

Solidarity Summer is well and truly ramping up. AS IT FUCKING SHOULD.

And another one! 📢

Barnes and Noble booksellers are working on forming a union as well! 

Their flagship store and New York has unionized along with 3-4 other stores! This is happening! People are tired of being seen as dollar signs and being made to work just to get to work more, to survive instead of thrive. Keep it UP. 

knight/lord ships are like. what if i would die for you. what if i wanted you to live for me. what if i wanted to touch you but could only be satisfied with being near you. what if i could touch you but only through the safety of our gloves. what if i couldn’t stop thinking about you right next to me. what if i bloodied my hands for you and never looked back at the wreckage. what then

what if i wasn’t allowed to love you. what if i loved you anyway. what if you knew and i knew but we wouldn’t dare to take that step. what if we made meaningful eye contact as i knelt at your feet and devoted my whole being to you. what if i whispered your name for only you to hear

“my lord” is actually something that can be so personal

what if i said “my lord” but i actually meant “my love”