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Left: Das Majorathaus der Grafen v. Hoyos-Sprinzenstein in Wien. 1864. Bl 617. Allgemeine Bauzeitung. Wien.

Right: Der Maximilian-Hof in Wien, Façadendetail. 1890. Bl 4. Allgemeine Bauzeitung. Wien.

“By the 1880s new residential architecture was employing even richer external decoration, ransacking the repertoire of baroque design to produce ever more dramatic effects. 

The wall ceased to be a flat surface but became the ground for sculpted extravagances, may particularly effective by the shadows cast by the strong Viennese sunlight.

The monumental-looking portals with double columns and sculptures and rich cornices, the columned windows, with caryatides and pediments, the other stages adorned with friezes and decorations of all kinds, often with paintings on a gold ground, the balconies carried by columns or winged figures, the entablatures with many consoles and crowed with balustrades and statues, as the usual motifs. 

Add to these the square or circular angle pavilions dominating the lateral wings, and above all the overhanging chambers, and you will have some idea of the appearance of these vast habitations, suggesting reminiscences of the italian palaces of the Renaissance, which… strike the visitor with astonishment. 

The Viennese architect to give life to his facades by advanced masses, detached columns, large balconies, or small chambers carved out, and he can silhouette his facades by pavilions raised upon them, pediments and accentuated gables, turrets, cupolas, roofs of all kinds.”

The City as Document - The City as a Work of Art