workplace posters

In the 1920′s, building on the success of the government’s WWI poster campaign and, in response to the labor struggles of the time, Mather & Company created a series of workplace posters marketed towards employers. 

In honor of Mother’s Day we’re sharing this 1927 poster in which, after casting about for the strongest motivational tool possible, the Mather folks decided to borrow from their mothers and deploy guilt. 

From collection 2005.278.2, in Hagley’s Audiovisual Collections. Slate’s resident historian, Rebecca Onion, has an excellent post about Mather on Slate’s The Vault, which you can read here