Greetings, Tumblr!

We are Mars (@marsincharge) and nukirk (@nukirk  or @thoughtremixer), two of the co-founders behind #Blackout on Tumblr. We, and our other co-founder T’von (@luka-brasi, hey T’von!), started this almost three years ago.

In honor of Black History Month, we’ve teamed up with Tumblr. They’ve asked us:  So when they write the headlines and history books what do you want them to say? And #WhatWillYouDo to make it happen?

OUR ANSWER: We want to highlight and honor Black organizations that are doing really amazing work in spaces that Black people are often left out of and that are having really important conversations about bettering Black communities. We’ll be linking to them all day long.

We are also entering 2018 with a new mission statement: to create sustainable online spaces of positivity for Black people…all around the world. With that in mind, we’re making our official return to themes.

Mar. 6th - Anniversary/Classic #BlackoutDay
Jun. 6th - PRIDE Blackout
Sept. 6th - Education
Dec. 6th - Rewind/Throwback

Happy Black History Month, Tumblr. Enjoy the posts we’ve curated for you today.


Art by Creatr @lilypadula

We asked Illustrator, Lily Padula:

What do you want in 2018 & how will you make it happen?–

To celebrate Art Action Day, I will be donating all proceeds from her print store through 1/31/2018. 

The money will go to The Sylvia Rivera Law Project. The work they do is so incredibly important, and I hope that by raising some money we can contribute to their mission:

“The Sylvia Rivera Law Project works to guarantee that all people are free to self-determine their gender identity and expression, regardless of income or race, and without facing harassment, discrimination, or violence. SRLP is a collective organization founded on the understanding that gender self-determination is inextricably intertwined with racial, social and economic justice. Therefore, we seek to increase the political voice and visibility of low-income people of color who are transgender, intersex, or gender non-conforming. SRLP works to improve access to respectful and affirming social, health, and legal services for our communities. We believe that in order to create meaningful political participation and leadership, we must have access to basic means of survival and safety from violence.”

Buy some art for yourself or a friend, and contribute to a wonderful organization!

Art Action Day was January 20th. We’re asking you to post about your vision for 2018, and—more importantly—how you’re committing to making that future a reality. You can sketch, photograph, write—whatever!

Remember to tag your post #ArtActionDay and #WhatWillYouDo or submit your post to action.tumblr.com/submit.

Happy Black History Month! As part of Tumblr’s #WhatWillYouDo campaign, we are committed to using our platform to celebrate and honor the achievements, the courage, and the lives of Black voices from all over the country. There will be Days of Action you can join, Answer Times to participate in, and stickers to enjoy. We want to make sure you don’t miss anything you wouldn’t want to miss. So let’s go:


Today the incredible team behind #TheBlackout movement are curating and boosting Black voices and stories, and the organizations doing important work in spaces where Black voices tend to be ignored.

Stickers are back

Slap them on your selfies, throw them on your GIFs. They’re in the Tumblr app right now.

Don’t miss these Answer Times, Issue Times, and Day of Action

From activists in transgender education to data scientists, we have a varied line-up of people who want to answer your questions and start some pretty important conversations. Be on the lookout for them all month long over on our official @action​ Tumblr.

Black Girls Vote (Answer Time)
If you’re in college and have wanted to get more involved in politics, you should pay attention to BGV. Their Collegiate Ambassador Program provides peer-to-peer education on the electoral process and provides opportunities to refine public speaking skills. Want to know more? Great! That’s what the Answer Time is for.

Black Contemporary Art (art curation)
Kimberly Drew, who runs @blackcontemporaryart, will curate a collection of art that honors Black voices by shining a light on the diverse cultural conversations important to the community.

The Cost of Criminalization: Race & The Drug War (Issue Time)
People of color are far more likely to be stopped, searched, arrested, prosecuted, convicted, and incarcerated for drug violations than white people, despite having a comparable rate of drug use and selling. Here to address this injustice in an Issue Time, in the midst of marijuana becoming legal at the state level all over the US, are members of the Minority Cannabis Association, Cannabis Cultural Association, and other advocacy leaders working to address issues related to mass incarceration.

Campaign Zero (Day of Action and Answer Time)
Campaign Zero is a police reform campaign led by activists associated with Black Lives Matter. Tumblr will be partnering Campaign Zero for a Day of Action, giving you the opportunity to identify your state and local elected officials and demand them to enact legislation to end police violence. Ahead of the Day of Action will be an Answer Time with Sam Singyanwe, from Campaign Zero’s planning team.

Do Not Resist (Answer Time)
Do Not Resist is a PBS documentary on police brutality, delving into their tactics, their training, and acquisition of equipment.

Transgender Freedom Project (Answer Time)
The Transgender Freedom Project’s Answer Time will be with some of the first Black transgender elected officials in the US. 

Hope you have a nice Black History Month, Tumblr. <3

DEMAND EQUALITY. Sarah Zucker, 2018.

I am committed to speaking out for equality through my art in 2018. This is a big year with the midterm elections coming up, and I am going to do my part to get the vote out and help the tide shift toward social progress. 

#ArtActionDay #WhatWillYouDo

This Saturday, March 24, we March For Our Lives

If you stand with the students and activists of Marjory Stoneman Douglas High School and the 30,000 people killed by guns every year, we’re asking you to turn out for the March For Our Lives. It’s time we say #NeverAgain and end gun violence. 

There are 828 sibling marches planned in conjunction with the main march in Washington D.C. This is global, and chances are there is one near you. 

We understand that not everyone can attend a march, so we want to make it easy for everyone to participate. Your voice matters, even if you can’t be there in person. That’s why we’re creating a virtual space with optional ways for everyone to participate:

  • Join us this Saturday as we livestream the March For Our Lives starting at 12 p.m. EST. The livestream will be at the top of every dashboard on every phone, computer, and tablet that uses Tumblr that day.
  • There’s going to be an @action-packed dashboard takeover with original art sourced from the Tumblr community and @creatrs.
  • Sign the petition and make your voice heard.
  • Donate to March For Our Lives, if you can.

You can show your support that day by posting your illustrations, your poems, your promises—anyway you want to express yourself. We even have stickers to add to your photos, if you want. They’re a collaboration between Tumblr Creatrs (@creatrs) and our friends at Kanvas. 

They’re in your app now. Make sure to tag your posts with #NeverAgain so everyone can see your support.

This is it, Tumblr. This is how change happens.  When people ask #WhatWillYouDo, you can point them to Saturday, March 24; To the march you participated in, the money you donated, or the messages you spread across the globe with social media.

Good luck and stay safe.

This is the next move to restore net neutrality

If it feels like you’re fighting battles on every side, you’re not alone. The struggle is terrifyingly real. But we can still make this year the best possible version of 2018 it can be. There’s a new opportunity to restore strong net neutrality protections: The Congressional Review Act.

What is the Congressional Review Act?

The CRA lets the House and Senate repeal administrative laws—rules and regulations set by governmental agencies—with a simple majority in both houses. The resolutions can’t be blocked by leadership, amended, or filibustered.

This congress has used the CRA more than any other to overturn regulations that protect vulnerable people and the environment, but this time we can use it for a good purpose—to reverse the FCC’s decision and restore net neutrality.

We just need #OneMoreVote

Battle For The Net has secured commitments from 50 senators. One more and we can take this fight to the House. These are the targets:

  • John Kennedy (Louisiana) | 202-224-4623 | Email
  • John McCain (Arizona) | 202-224-2235 | Email
  • Orrin Hatch (Utah) | 202-224-5251 | Email
  • Dean Heller (Nevada) | 202-224-6244 | Email

If you live in these states, we need you. Even if you don’t, you can still help the cause.

Go to battleforthenet.com to write or call your representatives.

Tell them to support the “Resolution of Disapproval” and overturn the FCC’s December 14 “Restoring Internet Freedom” vote. 

I’m devoted to making 2018 a year of growth. 2017 was dark, but it brought us together. Together we’ll make strides and grow towards a progressive society that’s free of bigotry and abuse. 2018 will be the year we branch out, plant values, and grow. 

The national parks are dear to me and I believe everyone should have access to them. I’ll showcase their beauty through art in case they become privatized.

Adrienne Raquel

Adrienne Raquel is an NYC-based creative –– specializing in photography + art direction.  Inspired by femininity, Summer vibes, and tropical motifs –– Adrienne’s work is playful, vibrant, and nostalgic.  Her eye-catching imagery and distinct use of color + composition have led to many exciting brand collaborations.  Notable publications such as TIME, Refinery29, and Elle have esteemed Adrienne as an influencer + one of the top female creatives to follow.

2018 promises to be a historic year in the United States, and women are demanding to be heard. There are twice as many women running for congress in the 2018 midterm elections than there were in 2016. They (we!) are making their (our!) intentions clear: Women’s rights are human rights, and women will not be left out of the deciding conversations.

Which leads us to Women’s History Month.

  • All month long, we’re partnering with MAKERS (@makerswomen), a feminist platform that highlights trailblazing women who are making changes today, and inspiring the ChangeMAKERS of tomorrow. For the next 31 days, MAKERS will put the spotlight on dozens of women who are making a difference. Each week will have a specific focus: HistoryMAKERS, TechMAKERS, TroubleMAKERS, and ChangeMAKERS. Be sure to follow them so you never miss a post. 
  • Monday, March 19—We’re celebrating a Badass Black Women History Month takeover (@bbwhm). Founder Ashley Ray-Harris will curate a celebration of 28 incredible Black women who said, “Fuck it, I’ll do it!”
  • Monday, March 26—Magic in her Melanin will be a community-driven organization that focuses on elevating the stories of women of color, as well as bridging the gap between creatives of color and the tech industry. It’s going to be launching right on Tumblr. There will be a whole takeover dedicated to their launch, paired with an opportunity for you to submit your art to be featured on their Tumblr.
  • Wednesday, March 21—Everytown for Gun Safety (@everytown) operates under the very real notion that thoughts and prayers are not enough when it comes to gun violence. Change demands real action, and their goal is to make that happen. Chances are you’ve heard of them already. Now it’s time to connect with them directly. Their ask box will be open for questions before their Answer Time.
  • Wednesday, March 28Run for Something recruits and supports young progressives running for local office, and they want to answer any question you have during their Answer Time. It’s to be held over on our official Action (@action) Tumblr.
  • Friday, March 30—Transgender activist Malaysia Walker will be graciously answering your questions during her Answer Time, hosted on the Transgender Freedom Project (@transgenderfreedomproject) Tumblr.
  • We’ll also be honoring various incredibly important days throughout the month, such as International Women’s Day (March 8), the March for Our Lives (March 24), Muslim Women’s Day (March 27), and the Trans Day of Visibility (March 31). 

As we celebrate and honor the celebrities and activists who are striving to make things better for all of us, it’s important to remember you don’t have to start organizations or lead an entire movement just to make a change. It can be small. So we want to ask you, what do you want the headlines and history books to say about the women’s movement in 2018?  #WhatWillYouDo to ensure that all women’s voices are heard in 2018?

What do you want in 2018 & how will you make it happen?

2017 was a mess. We can all agree on that. But this year, I’d like to think that we’re on to something good. Something better. But to make that happen, we have to continue the revolution we began last year towards what’s unacceptable. 

We have to be even more open-minded, more emphatic and more understanding. We have to create space where there was none and be more accepting of each other.

We have to be braver. Be real, make every other soul know how we know ourselves.

We have to stand our ground. We have to speak up - about truth, about injustices, about awareness - anything that matters to us most.

We have to do it together to rise and lift each other up. Because despite the previous year’s disasters, we’re all still here, and time still keeps on ticking.

In honor of Black History Month, we’ve teamed up with Tumblr to celebrate black art. 

As part of their #WhatWillYouDo campaign, they have invited a few of your favorite Tumblrs to think critically about how we’re impacting the world around us. 

So, we ask: #WhatWillYouDo to educate yourself and those around you about black art and black artists? 

Today, we’re sharing a few artists and artworks that you can use as a foundation for your new role as educator. Remember: each of us has a role in writing art history and producing cultural memory – thank you for the work that you’ll do to advance culture. 

Black love, BCA

Left: Barack Obama by Kehinde Wiley; Right: Michelle Obama by Amy Sherald.

2018 is going to be a good year

Today is the first ever Art Action Day. We’re partnering with a group called The Federation to encourage artists and activists to speak out with their art.

We gave you this prompt:

When they write the headlines and history books what do you want them to say? And #WhatWillYouDo to make it happen?

Now we want to share our own commitments for making 2018 the best it can possibly be.

We want 2018 to be a year of Black voices.

To make it happen, we’re going to use Tumblr to double the number of people who see this year's #Blackouts and help create sustainable online spaces of positivity for Black people all around the world. We’ll also be working with Color of Change to increase the number of Black writers and showrunners in Hollywood. Look for some of that next month during our Black History Month celebration.

We want 2018 to be a turning point for gender equality.

During Women’s History Month (and all year long) we’ll be working with NARAL Pro-Choice America end pregnancy discrimination, advance paid family leave, and strengthen the economic security of women and families. And we’ll elevate the stories of sexual assault and harassment from the #MeToo movement, rooted in the idea that bodily autonomy is a basic human right.

We want 2018 to see record voter turnout among young people.

We’re planning four voter registration drives with DoSomething.org to make sure everyone who’s eligible can vote and make their voices heard in the midterm elections.

We want 2018 to guarantee equal rights for everyone.

We’re partnering with Freedom for All Americans to protect the LGBTQ+ community from discrimination, and It Gets Better to elevate LGBTQ+ voices. And we’re throwing everything we can behind the passage of the DREAM Act.

We want 2018 to be the year mental illness loses its stigma.

We’ll be walking for mental health with the National Alliance on Mental Illness (NAMI) to get 10,000 people to sign the Stigma Free pledge.

#WhatWillYouDo in 2018?

If you haven’t made your own commitment for 2018, there’s still time. Draw, make a GIF, write a song or a poem—anything you want! Just tag it #ArtActionDay and #WhatWillYouDo to inspire other people to make their own commitments.

Black Girl Nerds

This org has really made space for Black women to participate in nerd culture very loudly. They cover nerd culture across an array of mediums: books, comics, TV, movies, and tech just to name a few. 

From their website:  “I named this site Black Girl Nerds because the concept of Black women as geeky-dorky beings is somewhat of an anomaly.  It’s against the order of things in the “Black Girl” world.  We represent a wide array of diverse women who embrace all cultures and refuse to conform to the status quo.

[The website] is called Black Girl Nerds because it is a term that is so unique and extraordinary, that even Google couldn’t find a crawl for the phrase and its imprint in the world of cyberspace.  The mission is to put an end to that and know that many Black Girl Nerds exist on this planet.”


Reblog to spread the word!

ICYMI: This Feb. 1st, we are highlighting and honoring Black organizations that are doing really amazing work. We’ll be linking to them all day long. Read the post on why.