Enrich’s work lies somewhere between rendering and illustration, awash in a heavy dose of magical realism. The images have the quality of documents brought back from a parallel universe as “proof” of its existence. According to Enrich, that alternate reality might actually be America: the Israeli-based artist writes that, “Among all the real cities analyzed, special mention goes to the American city, which plays a key role in my imagination because of the size and exoticism of their buildings and streets, and the huge presence of motorized routes of some magnitude. American TV series of the 80s became an important source of imaging.”
Victor Enrich describes himself as an ‘architectoid’ - not sure what that means, but he has posted some excellent images of photoshopped buildings on his websites. They look like something out of Inception and it’s quite fun imagining where you’d live/work in these strange constructions.