vegetarian-food-porn

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Little Angel Burger is a non-existing, fictive burger. The idea behind my illustration was inspired by an actual butcher chart of a cow printed on a fast food restaurant’s menu. With a catchy name, people tend to buy almost everything, however, an extra illustration or photography of the food’s origin can easily ruin the final product.
Adding the “100% beef” label on a beef burger ensures the buyer to believe that it really is made of what its name says, but what about the other products which contain only 78% meat? How come we would feel angry and frustrated after seeing a butcher chart of an infant on our food’s package, but be totally okay with a sight of a pork?