valentino show

anonymous asked:

why do you think dior was absolutely genius business wise? to me it was a valentino collection

o yea looks 49 - 64 looked alot like valentino but the show had punchy slogans – in this case, with well fitting catchphrase on white t-shirts, underwear w logos, lowkey reinventions of last seasons’ trends, both on the runway (patches) and off (the chokers), pieces that could easily be worn as their own as streetwear but could just as easily translate to higher fashion editorial style, and still the classic dior luxury. most of the other brands that have been doing really well in business follow at least parts of that model.