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ᒄ₍⁽ˆ⁰ˆ⁾₎ᒃ♪♬                               ⁝⁝⸃₍⁽΄˙̥΄ ⁾₎⸜☂                               ˭̡̞(◞⁎˃ᆺ˂)◞₎₎=͟͟͞͞˳˚॰°ₒ৹๐ ʕ”̮ुॽु✚⃞ྉ*✲゚*。⋆ ʕ”̮ुॽु✚⃞ྉ        ʕ•̫͡•ॽु✚⃞ྉ*✲゚*。⋆ (◞ꈍ∇ꈍ)◞⋆**✚⃞ྉ           (ㆆᴗㆆ)*✲゚*。⋆ ◝₍⁽⁺⁰꒳⁰⁾₎◜❤✧ (╬ᇂ..ᇂ)o彡°   ℺ຶཽྈ”      ⋆₍⁽⸜⁰⁻⁰⁾₎⸜)) ⋆͛*͛ ͙͛ ⁑͛⋆͛*͛ ͙͛(๑•﹏•)⋆͛*͛ ͙͛ ⁑͛⋆͛*͛ ͙͛ ~~ ❄∘⁖⁎⋆ᶿ̴̤᷇ ˒̫ ᶿ̴̤᷆⋆ᶿ̤᷇ ˓̫ ᶿ̤᷆⋆✶⁎∘❄        * . ` ✧*♡ᑕू∙ો ੍✧ ✶ * . *ଘ(੭*ˊᵕˋ)੭* ੈ✩‧₊˚ ⁷₍⁽՚ᵕ՝⁾₎₇   ༶・・・・༶                ✩*⋆ ⍋*☪⋆⍋⋆*✩ ₍⁽⁰꒫⁰⁾₎◞❢    ·͙⁺˚*•̩̩͙✩•̩̩͙*˚⁺‧͙⁺˚*•̩̩͙✩•̩̩͙*˚⁺‧͙⁺˚*•̩̩͙✩•̩̩͙*˚⁺‧͙ ༝﹡˖˟ ⸜₍⁽ˊ꒳ˋ⁾₎⸝ ༝﹡˖˟ ꜂₍⁽ˆ⁰ˆ⁾₎꜄   *̣̥☆·͙̥‧❄‧̩̥·‧•̥̩̥͙‧·‧̩̥˟͙☃˟͙‧̩̥·‧•̥̩̥͙‧·‧̩̥❄‧·͙̥̣☆*̣̥ ⁄⁄ ⁄‹₍⁽⁰⁻⁰⁺⁾₎◟⁄⁄ ⁄⁄⁄ 。*゚✲*(๑òᆺó๑)。*゚✲*            ✚⃞ ⸌̷̻( ᷇ॢ〰ॢ ᷆◍)⸌̷̻ ✩̣̣̣̣̣ͯ┄•͙✧⃝•͙┄✩ͯ•͙͙✧⃝•͙͙✩ͯ┄•͙✧⃝•͙┄✩̣̣̣̣̣ͯ *☃∘ˁ†∘✭‿✭∘†ˀ∘☃*  ♪.+゚♬✿。    ♪(o´▽`o)ノ ✧.*◝(•❝͋꒳❝͋•)◟*·✧      (๑´▿`๑)♫•*¨*•.¸¸♪✧  (ෆ❛ั ु▿❛ั੯ू❛ัू ໒꒱⁼³₌₃  ⋈˖⁺♡৹⑅♡˪৹⌵ೕ♡৹⑅♡⁺˖⋈   ✧˖°*॰ॱ(♡ˊ͈ ॢ꒳ˋ͈)ु ◌⑅⃝●♡⋆♡⃝ ˻˳˯ₑ♡⃝⋆●♡⑅⃝◌

┍━┈┄ ♕:. *ೃ × ◡̈ ┄┈━┑

┕━┈┄ ♕:. *ೃ × ◡̈ ┄┈━┙

꒰·͡ुˑ·ཻू꒱*̫ෆ๋*̫꒰•ི̫͡ુ•ྀૂ꒱*̫ෆ๋*̫꒰•̻̀ु•́ू໊꒱*̫ෆ๋*̫꒰•̹͡ु-ོू꒱*̫ෆ๋*̫꒰•̹͡ິु•ິू꒱

˚ ✧ ₊ ⁎ ❝ ᷀ ົ ཽ ≀ ̮ ❝ ᷀ ົ ཽ ⁎ ⁺ ˳ ✧ ༚ * ✲ ゚ *. ✧ * ✲ ゚ *. ✧  ☆ * ✲ ゚ *. . * ゚ ✲ * ☆ 

❛ัॢᵕ❛ั ॢ)⿻⋆✩⃛*ೃ.⋆⿻ ⿻⋆✩⃛*ೃ.⋆⿻ ⿻⋆✩⃛*ೃ.⋆⿻ ⿻⋆✩⃛*ೃ.⋆⿻

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Our best Twitter advice for brands and more

Bookmark this and have all the research you need for planning 2017′s social strategy. 

Originally posted by ba1n3s

Understanding Twitter metrics 

The more you understand about how Twitter metrics work, the more you’ll be able to match your brand’s goals to the appropriate benchmarks. Here are some of the most commonly misunderstood metrics, broken down.

Twitter audience and engagement 

We always encourage brands to measure engagement over any other metric; that way you know what’s truly resonating with your audience. Here’s how brands can use Twitter data to get to know their target audiences better in order to better serve them and consequently boost engagement with them.

Quick tips 

Perfect for when you want a boost of Twitter knowledge but don’t have a lot of time.

We wrote a lot more quick tips in 2015, many of which are old but good reminders to check your settings, especially which apps have authorization to your account:

Tips for our metrics 

Finally, here’s how you can be sure you’re getting the most out of our analytics whether you’re using our free tools or you’re a longtime Social Suite subscriber.

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to get the download link you must:

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