tumblr likespam

theamericanbear  asked:

on the tumblr likespam post - what does this background stuff mean? What is the "rogue" flash code?

» SFB says: Essentially, the site we used as an example has a Flash embed code (like YouTube might), but instead of linking directly to the Flash (the SWF file), because that would be really sketchy, it links to a bit.ly link that then to the sketchy site. Paulo Ordoveza, the guy who tipped us off to that, noted that he’s also seen iframe-based exploits, and the Flash one was new to him. Let’s hope Tumblr is reading. — Ernie @ SFB

So, remember when we did this article about Tumblr’s massive amount of likespam? A few people might. TechCrunch cited it (and a similar article) on the matter. A couple of other outlets did, too. Here we are, a little more than a month later, and here’s what most of the notes on the article look like. (We suggest you don’t click any of them.) Coincidence? We’re not sure. This, friends, is a long-tail problem Tumblr is facing. The posts you’re putting up today are not the ones getting targeted by spammers (mostly). The ones you put up three months ago are.

previouslyonfws-blog-blog  asked:

I think doing a lock on the amount of likes isn't a great idea. Something simple like a captcha code (or other verification system) if you've been sending a frequent amount of messages in an hour could work well though.

» SFB says: Perhaps that’s it. But the fact of the matter is, we’ve had many days like this one over the past few months, and there are ways to tell whether it’s a robot doing it or some user. It’s a black hat SEO technique. Perhaps the number 100 was a tad low, but we tend to be very frugal with our likes over here. (Note: This is also a response to this post.) — Ernie @SFB