trade show

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PHAMExpo 2015, Pasadena

Yesterday I went to PHAMExpo in Pasadena, Los Angeles for the day, to experience a makeup show in the US and to attend a class on my brand and blogging. It was a great experience! Much more chilled than IMATS - there were a lot of people, but the center was bigger and it didn’t feel crowded or overwhelming at all. 

The highlight was definitely checking out brands that are harder to get in Australia; there were LORAC, Make Up Geek, NCLA, Z Palette, Paw Palette, China Glaze, Melt Cosmetics, Morphe, and Dose Colors stands, amongst many others. I bought three pigments from MUG and one lip gloss from Dose, and both are brands I haven’t tried before so I’m excited to play with those! Another highlight is the new LORAC Unzipped Gold palette. 

I also attended a class by Sincerely Tam on building my brand and working on my blog, which was informative, but unfortunately I had to leave early (so I could visit Pasadena City Hall, which was used as Pawnee City Hall in Parks and Rec). 

Overall, it was one of the better makeup shows I’ve been to, and I’d love if shows in Australia could follow their example!

Join Fairtrade America at  Green Festival DC & Welcome Our New Outreach & Events Manager

Fairtrade America is growing! As the availability of Fairtrade certified products in the United States expands, we need more staff to help connect us with consumers and stakeholders. Margot Conover, our newest staff member, has joined the Communications team as Outreach & Events Manager. Coming to us from a public health NGO here in Washington, DC, Margot has experience in business development and grassroots organizing. She also spent two years working in Ecuador with smallholder sugarcane and cocoa farmers, helping them prepare for fair trade and organic certification audits and managing the internship and volunteer program of a local NGO. Outside of Fairtrade America, Margot sells locally produced pickles at a DC farmers market and is involved in a variety of social justice and sustainable food activities in the city. She’ll be working to empower consumers to advocate for Fairtrade products, hosting Fairtrade events, and connecting with partners in the labor and sustainable food movements. Her first big event will be this coming weekend, June 5-7, when she will represent Fairtrade America at Green Festival DC.

Green Festival, a national series of consumer trade fairs, showcases innovative green lifestyle products. For 11 years, Green Festival has been committed to its mission of “inspiring and empowering consumers, communities, and businesses to work green, play green, and live green.” Green companies come to the trade show to connect with their customers and educate the community on how to live a greener lifestyle one small step at a time. The show has something green for every aspect of life – food, pet supplies, clothing, cleaning products, energy, and more.  At Green Festival DC, you will also find inspiring speakers and workshops, live music and performances, green fashion shows, yoga classes, pet adoption, fun family activities, and plenty of free samples. Check out the full schedule of events here.

Fairtrade America is very excited for our upcoming participation in Green Festival because environmental responsibility makes up an important component of our certification. When you buy something with the Fairtrade mark, you help support farmers making enough money to stay on their land, empower younger farmers to continue farming in the face of increased urban migration, and promote practices that protect soil fertility and water resources. 

If Green Festival sounds as exciting to you as it does to us, stop by our booth next Friday-Sunday (June 5-7) at the DC Convention Center to learn more about Fairtrade certified products and to welcome Margot to the team! You can use Fairtrade America’s vendor code XDC15XVEA for $5 off your ticket price.Click here to buy your ticket. Attendees who bike to the DC Convention Center can show their helmets to receive FREE admission! If you’re not able to join us in DC, but are interested in learning about other players in the green economy, check out Green Festivals in other cities around the country – Los Angeles, San Francisco, Portland, and New York.  We look forward to connecting with Fairtrade allies both old and new at Green Festival.

I am pleased to be representing one of my publishers, Llewellyn, at the Pacific Northwest Booksellers’ Association Fall Trade Show this weekend in Tacoma, WA. I will be signing copies of my newest book, Plant and Fungus Totems: Connect With Spirits of Field, Forest and Garden, at 2:30pm on Saturday. Many thanks to Kat Sanborn, my publicist at Llewellyn, for helping to arrange this opportunity!