This new BI ... is it okay to be a bit sad about all the changes? I mean it was so sudden. I know they have talk about the "boy" part getting a bit awkward as they grow up but to changed it up to Beyond The Same? With a new logo? I don't know I like BTS as it was before with the bulletproof vest... does that mean that the Bangtan Bomb will change also? New Lightstick, New logo, New merchs? My wallet is not ready for that type if abuse neither is my emotions - I'm sad to see an era die so soon.
(BTW it’s Beyond the Scene). I think it’s okay to be a bit sad. Honestly, the bulletproof vest was how I got to know BTS. However, don’t think this brand identity changed anything that BTS stands for as a group. They are still fighting for the youth around the world! As for the logo, the article stated that all products related to BTS will change to this logo. As to what extent Big Hit will incorporate these changes is up to them and we will just have to wait and see. I wouldn’t see this as an end of an era. BTS and Big Hit just felt that they needed a new symbol to represent them. It seems that a lot of research and prep went into this brand image change, so while it is okay to be sad, I think as ARMYs all we can do is support them and look forward to what they have in the future!