thedigitalloop

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The latest episode is in the can. Already the 23rd episode of this season 2. Thanks to Mike for being the guest.

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The Digital Loop, Season 1, Episode 2.
Hosted by Ivan Hernandez & Paul Papadimitriou.

SoLoMo.

References:

Solomo, What’s Behind the Hype
Nike+ 
RunKeeper 
— Strava
Warp.ly, Fans Engagement
Mobile experiences, Relevant, Immediate, Contextual, Haptic
Google Glass
Iron Man 3 Official Trailer 

(Disclosure: Paul is an advisor to Warp.ly, with no financial stake)

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The Digital Loop, Season 1, Episode 1.
Hosted by Ivan Hernandez & Paul Papadimitriou.

Sustainable utility in branding.

References:

— Mitch Joel, Great Marketing is Utilitarian
— Skullcandy Snow App
— Nike Fuel Band
— FitBit
— The first billboard that produces water
— Tesco Home Plus in South Korea


The Digital Loop S02E15 — The Musicpreneur with Tommy Darker

Music is about asking questions. Being an entrepreneur is about solving a problem. And new experiences arise when art meets a disrupted business. Tommy Darker created the Musicpreneur movement to educate musicians on how to combine these elements within an industry that needs more experimenting. 

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The last episode of season 1 of the Digital Loop

S01E24 — Wearable Advertising

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The Digital Loop S02E15 — The Musicpreneur with Tommy Darker

Probably one of my favorite episodes since I began this show. The discussion around the entrepreneurship, music and its future was really good.