The later works of Stan Lee (especially when he occasionally comes back to write something for Marvel) have such a preoccupation with money and merchandising. Maybe it’s just that he’s always been a better pitchman than a writer, but he can’t stop reminding us all that he, Stan Lee, created all these things we love, and he probably deserves a lot more money. Idk, at the time The Last Fantastic Four Story was published, POW! Entertainment was… Well, if not successful, at least still a few years away from bankruptcy.
Anyway, this is your daily reminder to go read @seanhowe’s wonderful Marvel Comics: The Untold Story if you haven’t already.