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Article Marketing for Newbies What You Need To Know



Article marketing for newbies is a process of learning what you need to do to market your articles effectively. Your goal should be to offer a benefit to your reader that is enticing enough for them to click through to your website to find out what you have to offer.

One of the first things you need to do is:

Keyword Research - This is the most important things to do before writing an article. If nobody is searching for your keywords, then they will not be reading your content. As a newbie, you cannot be choosing keywords that have far too much competition that have no chance of ranking for in the search engines. Leave that to the advanced article marketers for now. The Google Keyword Tool is a good place to start, it is free, and you should be looking for words or phrases that have reasonable traffic and low competition. Long tail keywords are even better. For example, article marketing tools is a much better keyword to rank for than article marketing. Tools are more specific, but article marketing is much too broad. Video marketing is too broad; video marketing strategies is more specific. Do you see the difference?

Article marketing for newbies also requires that you:

Use Your Keywords Wisely - Do not jam pack your articles with too many keywords because it not only can it be hard to read, but also many article directories will not accept it if it is over a certain keyword density. Keyword density is simply the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. Definitely put your keywords in your title, your description, and 3-4 times within the body of the article. This will help you to rank higher in the search engines, while still conveying the message to your readers.

This next part is also vital for newbies doing article marketing:

Link Back To Your Website In The Resource Box - You want to make absolutely sure you are putting the correct information in the resource box at the end of your article so readers will know what you want them to do next. This link should direct them back to your website. Make sure you check that these links work before submitting your article-never assume anything. Also, ensure that your readers are going to find something even better when they click on your link. So keep your website optimized with up-to-date keyword-focused content that will benefit your readers. This can help drive more traffic to your website. Do not get discouraged if your articles do not rank well at the beginning. It takes time to be considered an authority in your niche, build up traffic, and realize profits.

In summary, article marketing for newbies requires doing keyword research, using keywords wisely in your articles, and making sure your call to action links are set up correctly to lead readers back to your website. You should also have patience and be persistent. Writing articles will get much easier the more you learn, and traffic and profits will come. Keep writing and learning, and then you will no longer be a newbie to article marketing.

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Use Twitter Marketing For Your Business Effectively

With millions of followers all over the world, including big-time companies and A-list celebrities, Twitter is definitely one of the hottest sites to ever hit the Internet. It is also a very powerful tool, if you are going to use it wisely.

If youre into business, you should consider Twitter marketing as one your strategies. And to help you out with your objective, start with these suggestions:

1. Create an honest but enticing profile about your business. You want to make sure you stick true to your companys brand or objective. It should reflect in your Twitter username and Bio section. Add your website link too in the Web section. It doesnt only increase your traffic, but it also boosts your page rank.

2. Develop a niche. Sure, you want to have hundreds to even millions of followers, but wouldnt it be better if all of them would be very interested with your business? A good step is to search for people based on their interest and encourage them to follow you by coming up with an attractive introduction about yourself.

3. Run a promo. Heres something not commonly employed by a lot of those who are doing Twitter marketing. If you want to increase your followers very fast, create a promo, contest, or anything that would tickle their fancy. You can give away things for free if they decide to follow you or if they can convince a certain number of people to do it.

4. Tweet but dont spam. Many abuse Twitter, spamming their and their followers accounts with a lot of links. You dont want to hard sell and annoy your followers. Heres also another important thing to remember: share something relevant. You are limited to no more than 180 characters. Dont waste space by saying something generic, boring, or irrelevant.

5. Share something good. Yes, you shouldnt spam but that doesnt mean you shouldnt share. You can definitely use Twitter for online viral marketing. How are you going to do that? Heres an example: Say youve uploaded a cool video in YouTube. There its getting some hits, but you definitely want more. So you tweet the link to your friends. If they like it, they will share it to their own set of friends, and this process goes on and on.

6. Participate and encourage interaction. Dont let it be a one-sided affair. Invite others to communicate with you. You can come up with polls, direct them to your blog, or just ask a question. If they have inquiries, answer them back, and make sure you do so promptly.

7. Follow those non-competing but related businesses. For instance, if youre selling auto parts, you would probably follow those that sell cars. The purpose of doing so is to inform them that you exist, and who knows, with constant communication, it may lead to good business deals.

8. Use subliminal messages. Utilize subliminal message advertising. An example is adding a smiley at the end of your post. It may have nothing to do with your business, but if your followers get to see it often, their subconscious mind will immediately associate a smile to your business.

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Article Marketing How To

An online article submission website must be careful to insure that the articles online are indeed in the proper categories. As we watch the online article submission websites spring up we see a little bit of competition with authors and writers for seeing who can top out their specific category with articles. The top online article submissions websites in the country are indeed cracking down on those who purposefully miss spell the titles of their articles.

Submit your articles to various directories that provide free submission of the article to their article to their sites. Research and construct a list of all the free article directories you can find so that you can simply submit your articles to the sites on your list when you’ve finished writing. If there’s a reason you aren’t collecting leads and would prefer to send traffic direct to the merchant’s page, your article can serve as the pre-sell content you’d normally send out to a list, but with the potential for reaching a broader audience.

Prepare for publication and re-edit your article: Even you feel that you have done a great job to your article it’s a suggestion to leave your article for a day or two and then read it back so you can come know the missing element. There are a few little changes you can make that will make your links and articles more topically relevant than 90% of other articles, merely because other authors don’t think to balance the search engine benefits of article promotion with its value as content, rather than favoring one or the other. If you write articles that stay on the topic of your site, the page where your article appears is more effective as a page that links back because it is more relevant.

It is plain that the benefits of your own on site article directory far outweigh any disadvantages, So Whats to Stop You? Now you see that the only problem with article directory on the site is the question of balance. Regardless of where you post your article, make sure that the site you submit your article to is related to what your article is on.

Example: If your write three articles and distribute it to 120 distribution websites and it is picked up by 4 webmasters from each distribution site and even if each website only supplies 6 hits to your site per month your article marketing could convert over 8,400 hits per month. Perhaps a better approach would be to note that now; you can legitimately use this basic optimization technique by making each page into an article and submitting it to an article distribution site. By submitting your article to article submission sites, you are not committed to place a reciprocal link back to the article site on your website.

In fact, just one submission to one high traffic, you can net more traffic and backlinks than most of the rest of the content directories out there.

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