Hear me out: in-universe Champion!Shiro merch
There’s another Space Mall episode or something, and Pidge and Lance are doing their whole Meme Team thing, and then Lance does a double-take because Shiro?
It’s not actually Shiro.
It is a standing cardboard cut-out of Shiro, dressed like he was in the Arena.
As it turns out, gladiators in the Galra arenas get popular with the masses. Really popular. They get fandoms and everything. Shiro was the Champion for a long time, and he ended up getting a lot of fans for being both a stellar fighter and a genuinely decent person; very few people in the arenas were both.
So Lance points it out to Pidge, and they just kind of… look at each other for a long moment.
“Allura did give us some spending money this time.”
“Think it’s enough?”
It’s absolutely enough for the cardboard cut-out, and also enough for the action figure, and the poster.
(More under the cut.)