selvege denim

Gustin is a menwear brand committed to elevating classic American garments to the highest level. All Gustin denim products are constructed locally in San Francisco, California using the finest selvage denim from Japan, Italy, and the U.S. Each are offered in three families including: Vintage, Pure Blue, and Experimental. To schedule an appointment to come check out this up and coming denim line contact


A pair of custom slim straight selvege denim jeans that I made for myself.  I have worn this pair off and on for about a year.  I initially soaked them in warm water and vinegar and have washed them in mild soap maybe twice since then.  The raw 14 oz. denim is from Cone Mills and has an all white selvege as well as an attractive slub.  I was a little worried about the quality and how they would fade at first but I actually like it better than my LVC’s.  I also used a heavier material for the pocket bags than is traditionally used.  These are shrink to fit.  The rise is a little higher then average and the legs are a little slimmer.  Custom is definitely the way to go if you want the best, duh!