There’s always been some variation on this game, because media companies (including newspapers) have higher rates for campaign ads. (Why? Because they can!) But in this particular election cycle, what Fox News is doing is outrageous:
Super PACs supporting Republican presidential candidates Rick Perry and Marco Rubio have purchased millions of dollars of ad time on Fox News, according to data obtained by Media Matters from a media buying source. An adviser to super PACs backing Perry reportedly admitted the spending is intended to raise his profile to help him qualify for the upcoming Fox News primary debate.
Ever since Fox declared that its August 6 debate would only include candidates “in the top 10 of an average of the five most recent national polls,” the 15 Republicans currently running (with more potentially entering the race soon) have scrambled to gain the exposure necessary to make the cut, with some super PACs reportedly changing their entire campaign strategies.
In response to the debate rules announcement, Los Angeles Times columnist Doyle McManus argued that Roger Ailes “will decide which candidates can compete in Republican presidential primaries next year.” The debate rules are already having a tangible impact on the campaign.