If you’re in London then you should quickly pop on down to 'The Shop of Type' in Clerkenwell by Goodwin + Goodwin. For one week only they are selling their range of typographic home accessories alongside a large collection of reclaimed vintage shop letters.
I passed by this Urban Outfitters on a recent trip to Edinburgh and I was caught by the signage on the front of the store. It really fits in with the industrial aesthetic of the store and the angle at which the sign rests draws people in off the street. Also, the floor to ceiling glazing at the front minimizes the divide between the interior of the store and the exterior highstreet.
The first photo is not by me as my own gave something to be desired. Credit goes to the Urban Outfitter’s flickr.
OVERVIEW OF THE SECOND BLOG SERIES (continued post 3)
So I finally got to Whole Foods. I got the groceries and soon was on my way home.
In the Time Warner Mall, Whole Foods is downstairs.
Soon the groceries were purchased and I was on the way home. I thought that I would take a picture of one of the newer stores that opened. This store used to be the famous watch store tourneu corner.
Now it is the location for Michael Kors. The changing face of retail businesses.
Another signage banner caught my eye. This time is was for a new store that will open in the future.
It is a very big banner advertising a new store Robert Graham to be opening in the Sping 2015. This is the way that pictures not only color your storyline but also create a timeline for your story. If you were in the mall today you would know that this add was displayed around February/March. If you came back in 3 months from now, this sign would not be here. The store would.
Next stop, home and then preparation for my third and final mission for today.
#Retailers can utilise #effective #retail #digitalsignage to #promote their #products, #brands and #services to their #customers and also attract #potential #customers with #strategically placed screens in storefront windows. #TucanaGlobalTechnology #Manufacturer #HongKong