We’ve been sending our favorite fashion Tumblrs to NYFW for 10 blissful seasons. 10! Now we’re celebrating that milestone by sending some of our most talented all-stars back for a victory lap

From top to bottom, left to right, please welcome back:

You can follow their work on their blogs, our fashion page, and, of course, the #nyfw search.

One big piece of advice is that not everything (or in some cases, everyone) deserves a reaction. Remember to find the good in everything. This process has taught me to adopt a ‘glass half-full’ mentality and, despite the moments of uncertainty, trust the evidence and trust yourself. You’re worth it.
The biggest lesson I’ve learned is something that might be considered to be one of the most obvious. Between the meltdowns, mistakes and periods of paralyzing self-doubt I’m reminded how crucial it is to simply take things day by day — you learn so much in these little moments. I’ve learned to be nice to myself, because ultimately we’re all doing the best we can with what we’ve got.


VISIT: 1200 E 11TH ST #101, AUSTIN, TX 78701

“At Olive I aim to present everything through a lose creative lens; this could mean artful prints, an unusual cut or maybe just great craftsmanship. I think offering up unique goods, getting to know an emerging designer or artist, finding an unexpected color combination or maybe just jamming some good tunes help get creative juices flowing and give people greater creative license in their daily lives.”

Through our stories we’ve come to appreciate Austin’s rich sense of identity - one that is unapologetic and comfortable with advocating for an easy approach to both life and style. We’re delving deeper and sharing more of the city’s fashion scene in our latest shopping guide…

Photos by Katie Jameson for The Style Line


The Style Line in the Land of Enchantment

It’s not very often that I find myself wanting to leave New York, but when those feelings of complete overwhelm take over, I know it’s time for a change of pace. New Mexico is often regarded as the Land of Enchantment, a very appropriate sentiment but more times than not, it’s one of the many “forgotten” states. And truth be told, that’s probably how it’s been able to remain so authentic.

I always feel refreshed after visiting this desert oasis. It’s a true maker’s and craftsman community, I see NM residents very forcefully trying to maintain the creative spirit of the state, while preserving it’s rich culture. These are only a few quick snaps I took for The Style Line’s Instagramin an attempt to showcase it’s beauty in real-time. New Mexico has a completely different, but totally wonderful lifestyle that I’ve really come to appreciate with each visit. I can’t wait to share more of what I learned and my personal experiences in an upcoming post coming soon to the site.

…Stay tuned and if you have the opportunity to travel then get off the computer immediately, and go.


Desk Diaries: WHY IT'S OK TO BUILD A "HOME" IN YOUR 20s.

Our lives are informed by a perpetual stream of content and information. The internet is the pixelated equivalent of that party you find yourself dreading, but despite this, can’t seem to let your self miss otherwise: Upon arrival (whether you like it or not) you’re bombarded with questions, comments and concerns. In this case, the internet’s saving grace is the built in ESCAPE button that’s literally at our fingertips. But in matters of offline pursuits, that’s another story.

I find myself at a loss with how much I’m exposed to online. As much as I enjoy living vicariously through friends and peers who are leading fabulous lives abroad, there is a present (and seemingly constant) reminder to get the soul-searching out of your system while you’re young… After-all, when are you ever going to have the chance for a sweet escape, if not now?

There is a rising collective awareness around the idea of living fast and leaving the past behind. We’ve become conditioned to think that there is always something better, somewhere else. I’m not saying to settle or to harness your curiosity. But it seems we’ve confused the allure of discovery with the reality of distance. You can run but you can’t hide…

The accessibility of being so connected has created an unrealistic expectation of the solace we find in starting over in a new place. One of the most rewarding aspects of travel is experiencing a place in it’s most natural state, especially when things feel out of sorts in our own lives.

I wholeheartedly believe travel and exploration are a necessary part of life. I can’t wait to <em>really </em>see the world for myself. But 3 states and 15+ moves later, plus intermittent trips in between, I’ve come to realize how important it is to stay in one place for an extended period of time. When you’re able to do this, you come to realize that you can commit to building a life with longevity.

Give yourself the opportunity to -

Build your network:
Of people, professionals, support, wisdom, knowledge… You get the point. It’s easy to forget the importance that comes with not only valuing yourself, but those around you. If you stay in one place long enough you’ll have more of an opportunity to strengthen these bonds. Absence makes the heart grow fonder is only applicable to a certain extent.

Contribute to your community:
The more time you spend in a certain place, you’ll be able to better understand what you can do to give back. Life is a two-way street and if we can establish an understanding of how to appropriately provide for our community, then sky’s the limit in terms of what we can accomplish. It’s hard to personally thrive when your environment is struggling. This can’t be ignored.

Get to know yourself:
Having an element of structure and consistency can reap huge reward, even for those who believe there is no better way to live than on the edge. One of things I’ve really been trying to do through my website The Style Line, is explore the dynamics between people and their environments. After-all, that’s what builds culture, and in order for it to thrive, traditions and values need to be established. This all takes time.

Find your strength: 
And in turn make your community stronger. As much as I advocate for the individual, there is great responsibility that comes with individual pursuits, which poses the question: <em>How are your dreams and in turn, decisions impacting the landscape as whole?</em> Considering what your community has to say will offer new insight and will inevitably strengthen your personal values and point of view. You can’t be an island.

Travel informs our perspective and our pursuits, but let’s not forget to think about what motivates our movement throughout the world. We can be together even when we’re a part, but at the end of the day there’s no greater success then finding a place with people you feel connected to… And that you can call home.

- RS

This post was updated by Rachel Schwartzmann on 10/19 @ 11:39 PM.



The Style Line on instagram

Happy Sunday! I wanted to share some recent Instagram posts via The Style Line.  You can see the product credits by heading over our page!

I have to say, aside from tumblr, Instagram is probably the most fun platform to create content for… I’m actually pretty proud of some of the more recent posts I’ve crafted for the account… Be sure to check us out!

- RS x

But I also want to know: What instagram accounts are your favorite and what kind of imagery do you like seeing the most?


Desk Diaries: Your environment effects your efficiency. 

“10 ways to really start taking care of yourself.”

“5 methods to better organize your work/life balance.”

“3 ways to guarantee a boost productivity for everyone.”

Headlines like the above overwhelm me. I don’t know about you, but I often find myself filtering through many how-to articles, resources and the like. Sifting through list-after-list not only distracts me, but it also creates an unnervingly present sense of self-doubt. Are my priorities in the right place? Am I organizing my days correctly? Did I remember to breathe? Should I SoulCycle?  How much am I actually getting done?

As I approach the one year benchmark of taking on The Style Line full time, I know I can only address things like this to a certain extent. But whether it’s 1 year or 10 years, when you make the shift from turning your passion into a reality, you learn a lot along the way.

For starters, I’ve recently been getting asked a lot about my day-to-day and what it’s like running a website basically on my own and at times in my own home. If I can impart any wisdom to future entrepreneurs, is that being in an appropriate environment is essential for growth. At this point in my career, I am still in the extremely-young startup mode, which means that for a while I’ll remain a traveling office. (Coffee-shops are my friend.)

In my case, at this point it’s definitely nice to have the flexibility over your work-environment, but maintaining a sense of structure can be a bit tricky. If you can manage to establish organization in a live/work situation that proves to hold equal value - I personally find it nice to return to some sense of consistency, even if it’s at home. So yes, my desk is my happy place.

Here are some insights on how to improve your live/work environment that may (or may not, but hopefully do!) improve your productivity: 

- Create an aesthetic that inspires: The Style Line was born with style in mind, so naturally aesthetics have always been something I’ve been drawn to. But eye-candy aside, having a space that provides constant inspiration will help maintain a sense of motivation.

Whether that means creating mood-boards, hanging up inspiring photos or quotes from people you admire, or something as simple as having a fresh bouquet of flowers on your desk… This can all make such a huge difference. I’ve noticed that lighting holds a influence on my mood and overall ability to concentrate. This is pretty specific to the person, but it doesn’t get much better having a ton of natural light pouring through your window!

- Pen + Paper + (i)Pad: As someone in online media, I constantly go back and forth between what mediums I should use for note-taking, calendar upkeep, and brainstorming. I force myself to keep track of meetings and appointments using both my phone and a tangible agenda notebook. It provides a nice duality - My phone is a much more accessible tool in case I misplace or forget to bring my day-planner, and the agenda itself also provides room to quickly jot down notes or ideas… Plus it’s a great excuse (and arguably a necessity) to not focus my attention on a screen…

- Size matters: While it’s nice to have so many tools and things at your disposal, when it comes to staying organized, I’ve really learned that sometimes less is more. Having too much on your desk can cause distraction, misplaced items/docs and a whole lot of stress! Learn to limit what you need and have things that will enhance your creativity and ability to perform…

Simply put: If you’re happy in your home, then you’ve got more of an incentive to work to maintain those good vibes… Am I right? Now it’s your turn to talk:

Where do you work/what do you do and what’s the work environment like for you?