psfk

3

(via Augmented Reality App Guides Surgeons During Tumor Removal - PSFK)

Tablets and smartphones have recently found a wide range of uses in the healthcare industry, from building image databases for doctors to helping patients better understand their surgical procedures. Taking these mobile technologies one step further, we look at an application that takes augmented reality into the operating room to assist doctors with complex procedures. Imagine if at the touch of a button, your surgeon could map your internal organs and pinpoint the correct blood vessel or location of a tumor, rather than having to rely on memory or constantly refer to images and charts.

A new iPad app from the Fraunhofer Institute for Medical Image Computing MEVIS in Germany is using augmented reality technology to help surgeons remove liver tumors without damaging critical vessels within the organ. Before the surgery takes place, a CT scan is performed on the patient, allowing an accompanying software to identify and image the pathways of blood vessels. This information is then transferred to an iPad, which can be used during the surgery.

There are tumblr bloggers who obfuscate their communication by hiding entire posts in tags. My colleague, Molly Templeton introduced me to what she calls “delete culture”—the act of removing social media posts from the Internet that are no longer relevant to the exact moment you are in.

She’s shown me Instagram users who limit their accounts to a carefully curated collection of nine photographs that fit in the above-the-scroll grid. We’ve seen super-long Twitter conversations disappear the moment a TV show’s credits roll. This is not the way “users” are supposed to behave. You cannot data mine deletion. This is the opposite of permanence. And this is beautiful.

I think there’s a lot to learn from these behaviors that are less about meeting consumer needs and more about respecting the human desire to be understood.

—  I did an interview with psfk about Internet culture and everybodyatonce and we touched on a bunch of the things we obsess about like folks who hide their communication from the rest of the internet. (h/t mememolly) Related: I’m speaking at PSFK2015 this year. Come through if you’re around!

Library Shelves That Are Meant To Be Climbed

From PSFK:

Created by Monterrey-based firm Anagrama, the library in Conarte was designed to encourage children to love reading and learning.

The library was commissioned by Nuevo León’s Regional Council for Culture and Art and is located in Fundidora Park, which used to be a steelworks and foundry and was converted to a complex with gardens, museums, theme parks, convention centers, auditoriums, and cultural venues like the Conarte.

The site for the library is an old warehouse-like building and Anagrama took into consideration the ‘untouchable’ nature of the building and improve it aesthetically.

The library is designed to reflect the mountainous features of Monterrey itself, with geometric shelving that double as storage for books and as space for children to play with or without books. The bookshelves are covered in carpeting and kids can clamber over them and have fun while playing, learning or reading.

Anagrama also used bright colors to liven up the space and encourage imagination.

Click here to see more photos of Anagrama’s library in Conarte!

4

via psfk

Suh’s fabric masterpiece is the last in his “Home” series, which explores notions of travel, home, nomadism, memory, displacement and global identity. Suh, born in Seoul, South Korea, moved to the U.S. in 1991. His “Home” series features fabric recreations of his childhood home in Korea, a house in Rhode Island where he lived as a student and his New York apartment. The first installment of the series includes Suh’s fabric recreation of his home in Providence, Rhode Island encompassing a suspended replica of his home in Seoul, a traditional Korean style house. As with his NYC apartment recreation, the transparent structures are amazingly detailed.

Suh’s NYC apartment piece is on exhibit at the Contemporary Austin until January 11, 2015.

PSFK Future Of Wearable Tech Report

PSFK Future Of Wearable Tech Report from PSFK

The Future of Wearable Tech report in collaboration with iQ by intel identifies 10 trends and three major themes that point to the evolving form and function of wearable devices and their influence on the way we live, work and socialize. In our Connected Intimacy theme, we explore how wearables are revolutionizing the way we communicate information about ourselves and maintain relationships over any distance. With the Tailored Ecosystem theme, we look at how these devices are personalizing the world around us and adapting to our ever-changing needs. While the Co-Evolved Possibilities theme considers the potential and promise of a closer union between humans and technology and its impacts on our natural abilities. 

Within these themes, we take an in-depth look at each of the key trends, bringing them to life with best-in-class examples and connecting the dots with takeaways to help spark thinking and discussion. As you click through the following slides, we hope you find inspiration and innovation that you can leverage and share within your own organization. 

For more information about the report visit: 
http://www.psfk.com/publishing/future-of-wearable-tech 

vimeo

Eric Ryan of Method describes how in the “sea of sameness” that is the cleaning products aisle his company decided to use minimalist design and the creation of a brand culture to market his goods.

PSFK

vimeo

Kenyatta Cheese: In World of Memes and Diehard Fans, the Audience Has an Audience [PSFK 2015] | PSFK 

Cheese [kenyatta] leaves the audience with three major takeaways to understanding your audience:

Tiny Moments Are Big Seeds of Exploration – It’s not just one line of dialogue, but it’s the dialogue that comes after it. Fans are turning their favorite TV and movie moments into more shareable formats on Tumblr, Imgur, LiveJournal and reddit.

Fans are Meeting the Demand for New Content by Recombining Old Content – People want to share content they enjoy with other people, though not necessarily make money from it.

It’s Less About the Content and More About People’s Need To Connect To One Another – Content enables political, humorous and socially relevant ideas to spread through conversation.

Particularly relevant talk for those marketing on Tumblr. 

One more takeaway we loved that combines the second and third point: People want to use your content to have conversations. Don’t let fear hold you back from nurturing those communities. 

(Oh, we also enjoyed the guest appearance of one of our reblog trees around 2:25!)  

2

To raise awareness of the importance of bees to agriculture and to the food system, the Whole Foods Market store in University Heights Marketplace in Providence, Rhode Island has temporarily removed about half of its produce from the store floor to illustrate what would happen if the bee population died off.

The Balance Bookshelf

From PSFK:

This balanced bookshelf demonstrates the owner’s literary prowess, offering a new way to visualize how many books you’ve devoured and how many are yet to be completed.

Click here to buy the Balance Bookshelf!

Future of Real-Time von PSFK

The Future of Real-Time Information report that was first published in early 2011 looked at how social media and other connected technologies allowed people, communities, organizations and governments to monitor for signs of change that would warrant immediate investigation. These digital tools allow for the reception of ‘good enough’ signals of crisis and distress across geographies. (Quelle)

PSFK presents Future Of Real-Time

View more presentations from PSFK

Too Much Talking?

We’ve had our ears to the ground lately regarding hotels [yes, exciting things to come] and I came across the Standard NY + Cool Hunting Standard talks. It seems that there are “talks” just about everywhere from everyone these days: talks at the Apple store, Ted TalksPSFK talksThe Feast on Good not to mention all of the conferences, coffees, keynotes and summits. There is a lot of talking and I tend to wonder- are there enough people interested in listening?

Now, I LOVE a good talk with a vibrant moderator who keeps the conversation focused but opens up the discussion to the audience with timely segues, but am I the minority? Are these talks always sold out or can we New Yorkers not get enough of the brilliant minds and attitudes of the trailblazers of industry?

We just went to speak at another advertising agency, a bigger agency, to tell them about what Cunning does and spark a conversation but there was no conversation to be had….no questions…nothing just a half-filled room and some nice followup emails. Another talk we gave to students in the office, and they seemed engaged throughout the presentation, but when it came to discussion there was none…and I even cursed a couple times to make them comfortable and to make us seem closer in age.

Is a “talk” a failure if it’s only a one- way conversation? Is it maybe the way that I treat “talks”? Why do “talks” never leave enough time for a proper discussion or debate? Is talk a nicer way of saying “lecture on what my theories are and company does” ?

Now I asked about 7 questions in this post. Please discuss…