Ok, so I just realized that in episode 4 Allura pronounces Keith’s name like we pronounce “faith” so I just
Imagine Lance saying he can do ~ insert some crazy almost impossible thing here~ to Allura and she goes like “No, you can’t do that”
So Lance says “Your lack of faith hurts me” to which Allura responds with “You know what really hurts you? Your lack of Keith.”
RIP Lance. Cause of death: the alien princess found out about his crush and sassed him with this knowledge.