pre listening party

I have Noticed some Things:

Harry Styles and Lorde’s careers and album launches are currently very similar.

Lorde releases a tv ad, just her in the back of a car having a snack while some music is playing in the background. She then released her new single called Green Light, and its revealed that the music in the background of her tv ad was part of Green Light. She releases her new song at 8am in her home country (New Zealand). She does radio promo. Releases the music video. Performs her single on SNL and debuts a new song there as well. She’s on the cover of Rolling Stone. She announces a world tour, tickets start selling before her album is released. Has pre-release listening party.

Harry releases a tv ad, just him walking through a door, music playing in the background. Releases his single, Sign of the Times. The music in the background of his tv ad is part of Sign of the Times. He releases the song at 8am in his home country(England). He does radio promo. Performance of Sign of the Times on SNL, debuts a new song there as well. On the cover of Rolling Stone. Announces world tour and sells it out before album is released. Has pre-release listening parties.

All this was happening at the same time, if a few weeks difference between events.I just thought these similarities were quite interesting. Feel free to correct me if I’m wrong, or add your own thoughts.