PAPress in 50 Books/50 Covers Competition
There are many levels of satisfaction that come from working at Princeton Architectural Press. In addition to working with an insanely talented group of people, there is the simple thrill and sense of pride that accompanies each new book that arrives from the printer. In spite of dummies, color lasers, PDFs, and paper and binding material samples, we really don’t know how a title is actually going to come out, so there’s always some nervous anticipation and, almost every time, elation that the finished book exceeds our highest expectations. It’s the thrill any maker, whether architect, chef, furniture maker, or craftsperson experiences when a project is finally complete. As much as we create these beautiful objects because we love them and believe in what they say, there’s another adrenaline rush that comes when the book finds its audience: gets reviewed, blogged or “tweeted” about, and, in the best of all possible worlds, flies off the shelf. There’s a kind of vindication here: we’re not simply making these handsome, interesting books for ourselves, there is, indeed, an audience for what we do, and sometimes a surprisingly large and enthusiastic one.