Quality vs Quantity: Instagram by the Numbers

Hello everyone! Earlier in our history, Addie and I touched on the subject of making social media magic: probably one of the most important factors in our careers nowadays. Following up on our social media series is the insanely helpful expertise of our friend Lyndon Jude - someone who knows his numbers, work, and way around the fashion industry. 

You’re going to love this:

First things first, do you want to participate in social media?

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Advice from Cindy Crawford

PLEASE check out his honest, real, inspiring article about legendary supermodel, and super human…Cindy Crawford. Unlike the bulk of models today, she made it for her personality, professionalism, and perseverance, a woman firmly in charge of her career and the path she forged within it. 

Strong, real, and ever the performer, Cindy is somebody who I look to as a model in this generation. I would very much like things to shift back to this mentality, and think we’re well on our way!

Here’s to a fabulous friday, everyone! Work it today…you look FAB!

ps- this article was retrieved from a fabulous website edited by friends of mine, the business model. If you haven’t already, please check it out. I HIGLY recommend it!



Party of One / December 2014 / FLARE

‘Tis the season to celebrate yourself—yes, really! For best results, do so with a flute of champagne and a dose of ’70s insouciance amid the dreamy, eclectic interiors of the brand new Drake Devonshire hotel, in Ontario’s bucolic Prince Edward County

Photography: Norman Wong
Styling: Rita Liefhebber
Hair and makeup: Grace Lee, Maybelline, Plutino Group. Model: Fred, Plutino Models
Flowers: Patchouli Design, Patchouli Design


Walk It Off editorial captured exclusively for Design Scene by photographer Alex Evans with impeccable styling from Skye Kelton with Plutino Group. Hair styling and makeup courtesy of Natalie Ventola with Plutino Group, while the stars of the session are models  Steph & Veronika both at Elite Models in Toronto.
The ultimate pony tail taken story features chick garments and accessory pieces from J.CREW, ACNE, Zara, Fendi, H&M, Calvin Klein Collection, Alexander Wang, and Marc Jacobs to name a few.