Performing Rights Organizations - PROs
I’ve seen some misinformation floating about and want to clarify something. The PRO that licenses songs for an artist does NOT have control over merchandising or media where that song is used, they simply issue licenses and collect and distribute royalties. If the business using a song doesn’t have the proper licensing, the PRO will lower the hammer, but if the use is approved by the artist, the PRO will comply with a license.
If 1DHQ wants “Story of My Life” to be used for a kiddie video game, GMR will license the music to the creator - they are the accountants, not the gatekeepers of good taste.
It wasn’t ASCAP or BMI that agreed to allow Nike to use The Beatle’s song “Revolution” in a commercial. It was Michael Jackson, the owner of the publishing rights.