CBS Comedy *Mom* Is Trading Emmy Campaigning for Activism
As Emmy nominations draw near, one network comedy has made the almost unheard of decision not to campaign—not because it doesn’t stand a chance, but because it can think of something more useful to do with its money. Mom earned two back-to-back supporting actress wins for one of its central stars, Allison Janney—in 2014 and 2015. (She was nominated in 2016, but lost out to Saturday Night Live’s Kate McKinnon.) But this year, rather than throw down cash for yet another campaign for gold statuettes, CBS will donate the budgeted funds to Planned Parenthood.
As the Republicans continue to work toward pushing through their replacement for the Affordable Care Act, Janney and Mom co-creator/executive producer Chuck Lorre have decided to raise awareness around the threats that specifically target Planned Parenthood, Variety reports. (The version of the American Health Care Act that passed in the House includes a provision that would slash funding for the organization.) They’ll appear on CBS This Morning as part of their special Mom campaign, encouraging their fans to donate to the organization. (Vanity Fair has reached out to Janney, her co-star Anna Faris, and Lorre for comment, and will update this post accordingly.)
Although the move to forego campaigning is extremely rare, such decisions could become more mainstream over the next few years. As Variety notes, United Talent Agency canceled its 2017 Oscars party in protest of Donald Trump, choosing instead to donate $250,000 to the A.C.L.U. and the humanitarian organization International Rescue Committee.