Once Upon A Time Ratings - 4.12 Darkness on the Edge of Town

ABC | Once Upon a Time returned to 6.6 million viewers and a 2.2 rating, up 16 and 29 percent from its Frozen arc finale and down just 8 percent in the demo from its year-ago spring premiere. [x]

To help the overnight ratings raise even higher, get to watching it on DVR before 8pm est tonight and watch with commercials (seriously, just mute them or go accomplish something around the house while commercials are on) — or else your viewing won’t count. Also,if you are out of country, tweet using the hashtag(s) #onceuponatime and/or #OnceIsFrozen. You’ll have 24 hours after the episodes has aired to do so, and only have to tweet once. ;) Watching via On Demand, Hulu or ABC will help ratings as well.


Aries: a reality check
Taurus: a line of coke and a karaoke machine
Gemini: a slap and a mood stabilizer
Cancer: a box of tissues and a block of chocolate
Leo: a room without mirrors
Virgo: a xanax
Libra: a backbone
Scorpio: to be escorted into hell
Sagittarius: a joint
Capricorn: to sit still
Aquarius: to fucking listen
Pisces: nothing you’re a fucking joy Think you know everything there is to know about Selena Gomez? #2 might surprise you! http://bit.ly/1fmRUuC


Lana Parrilla’s Evil Queen Screen Test for Once Upon A Time

East Coasters and Central Zoners: The midseason premiere is here! Turn on your TVs to ABC right now.

  • It is time to tune in live to help get those ratings high! If you are in another country, you can still help by tweeting about watching and using the hashtags #onceuponatime and/or #queensofdarkness. If you are unable to watch live, make sure to DVR and watch within 24 hours (preferably) or 3 days of its air date without skipping commercials, or your viewing won’t count. You can also check Hulu, ABC, or any On Demand features through your carrier.

With Gold banished from town, the residents of Storybrooke attempt to resume their normal lives. Hook and Belle search for a way to release the fairies from the Sorcerer’s hat, while Emma, Henry and Regina continue to look for clues that could lead them to the Author. But when a terrifying darkness descends on the town, Emma and Regina are forced to confront the true nature of evil. Meanwhile, in New York, Gold and Ursula enlist Cruella De Vil to join their cause.