Five episodes in, Claws has become the highest-rated TNT series launched since the cable network’s programming shift last year under the new regime. It also is the youngest skewing TNT drama series. Ranking as cable’s #4 new drama with adults 18-49 for 2017-to-date and #4 cable drama in social engagement, Claws is reaching a multiplatform audience of 6.3 million viewers per episode across TNT’s linear, digital, mobile and on-demand platforms and averaging 1.1 million adults 18-49 in linear Live + 7.
The dramedy also has grown +27% in the demo since the premiere, with its fourth episode hitting Live+same day and Live+3 highs.
At the center is salon owner Desna (Niecy Nash), who lives with and cares for her mentally ill twin brother, Dean (Harold Perrineau). Desna’s staff includes best friend Jennifer (Jenn Lyon), a tenuously sober ex-party girl raising two children from previous relationships; Quiet Ann (Judy Reyes), Desna’s enigmatic driver who also provides security for the salon; Polly (Carrie Preston), a mild-mannered preppy who recently served time in prison for identity theft; and Virginia (Karrueche Tran), who makes no effort to hide her boredom and impatience with her job. Adding chaos to the Nail Artisan mix is Roller (Jack Kesy), a gangstered-out redneck who runs a barely legal pain clinic and uses Desna’s nail salon to launder the obscene profits; Bryce (Rankin), Jennifer’s husband who is also newly sober and trying to stay legit by working as an abundance coach; and Dr. Ken Brickman (Jason Antoon), a bona fide doctor at a decidedly un-bona fide and illegal drug clinic.
Claws series premiere coming June 11, 2017 on TNT!