Who do I think I am?
What is my brand? How do I present myself on social media? I’ve managed to pin it down to four points.
Firstly I brand myself as an artist. I post about my writing, photography, poetry. I’m a self proclaimed artist and I use my social media accounts to publicize that and promote my own work.
Secondly I brand myself as queer. I’m vocal about my identity online and how that intersects with my experiences of the world, this is evident in different ways throughout all my social media accounts.
Thirdly, I brand myself as an activist. Socially and politically. My current profile picture on Facebook is me with Green party list member Chloe Swarbrick and my intro on Facebook is “gender is a social construct // vote greens” The majority of my Facebook posts are about politics, with the occasional meme thrown in.
Finally I brand myself as mentally ill. I talk about my depression and anxiety via my social media accounts, just enough to de-stigmatize it and open a conversation but not enough that my online world becomes a dairy for everyone to see.
These four forms of branding identify me within my social networks and also reflect a lot of the content other people in my networks are sharing. Which begs the question, am I posting for myself or for them?