#findmomo #findcheshirecat #MTVeyespy

Some cool dudes reached out to join forces on an MTV & Sony collaboration! Now, the task is yours to play hide and seek in your own photos and share it with us. We’ll choose a winner and send you on an awesome adventure of sorts.

So go ahead and play along, hide something in a photo, post it on Instagram, and tag it with #MTVeyespy. Things to hide: people, animals, anything recognizable/weird/funny. Things probably not to hide: a chameleon, someone’s wedding ring, ice-cream.

For more details, a wicked video, and rules/regs, check out

#ladythehound does her best Momo! If you haven’t heard of Momo you should check out @andrewknapp’s feed. His border collie ‘Momo’ is hiding in a lot of his photos. Anyways he’s the subject of an MTV / Sony collab contest right now which you can learn more about at & play along with the tag #mtveyespy! So off you are to #findthehound! I might do a couple more of these because it was fun with lady 🐶😊 (at Ashbridges Bay Pumping Station)