URGENT: #KeepHerInTheGame Home Stretch Plans
Pitches, Our #KeepHerInTheGame Campaign is down to its final days! We are excited about the work that we have all done so far, but we have a bit more to do. We know you may be feeling slightly down from recent news but hey, we are still in this! The game has not been called. So we need to make the most of these last few days. After some reevaluation, we’ve decided to shake things up a bit. We need a BIG LAST PUSH and we can’t do it without you all. All Pitches on deck. Pretty please (yeah, we’re not too proud to beg), we have ONE WEEK TO EXECUTE THIS…
Fox went through a big shake up this week with the ousting of a prominent network figure. Without mentioning any names - let’s use that to our advantage. Right now more than ever Fox needs to show female viewers that they matter. Pitch is all about female empowerment and advancement. There is no better way to prove that by keeping Pitch.
Dana Walden is one of two executives who will make the final decision whether Pitch gets another swing or not. Before she is an executive, she is first and foremost a woman, a mother, a wife, and a sister. Let’s appeal to those sides of her. Undoubtedly, as mother (possibly of a daughter) she too must love the message of empowerment and courage Ginny Baker sends not just to girls, but everyone. As a high powered FEMALE executive at a major television network, some of her struggles may have been similar to Ginny Baker’s. She must have been there to fight for S1, & we trust that she believes in S2 as well.
That’s why we are asking that you guys 1. call the main Fox number (310) 369-1000 and ask to be connected to Dana Walden’s office. Obviously we’re not going to get to speak directly with her, but we’ll be connected to her office and leave a message for her with someone (probably an assistant) asking Dana to renew Pitch and briefly tell her what the show means to you.
Example: This is ___________, I’m from ____________, and I would like to ask Mrs. Walden to renew Pitch because of the positive message that it sends to women. I would also, like to thank her for taking a chance on it last season. Thank you for your time. (Have a nice day!)
Remember to be brief!!! These are business people so they’ll be quite busy, and hopefully they will get LOTS of calls, so let’s not take up too much of their time.
Also please remember to be POLITE and RESPECTFUL. Ranting, rambling, and rudeness gets us nowhere. Please keep those things in mind. Again, we emphasize being brief. The call should be no longer than 30-45 seconds. We’d love to keep the calls coming until at least May 1st. We know we have asked a lot of you all, and you have met us in the middle every single time. Thank you so much from the bottom of our hearts.
2. Snail mail is tangible and it goes so far with our message. Please, please consider sending Dana a short note by mail starting today 4/21/17 all the way until 5/1/17 emphasizing why it would be a good move for Fox to keep Pitch on the air. Remind them that they already have a gem in Pitch and it would be foolish of them to let it go. They got it right with this one, they just need to nurture it. Again PLEASE SEND A SNAIL MAIL NOTE. These notes could really make the difference.
3. Finally our last twitter push will be on Wednesday, April 26th at 7PM. We will be trending #ThankYouInAdvanceDana. Let’s thank our lady executive ahead of the big decision for keeping Pitch on!! Let’s show her that we trust her and we know that both her and Gary will do the right thing by keeping Pitch on the air for another season! Remember: we don’t want to be lowkey passive aggressive, we want to be genuine. How will you feel when you get the news? Translate that feeling into a genuine thank you tweet to Dana for all she’s done for Pitch and will do in the future! Please come and join us for this one! You guys really showed up for #WhoseLineDriveIsItAnyway and we’d love to have that kind of response for this one as well! Invite your friends and make it a party!!
Let’s show Fox just how awesome and grateful our PitchFam is!
Examples: #ThankYouInAdvanceDana for putting women first at Fox by showing your support with Pitch S2!
#ThankYouInAdvanceDana for getting it right with Keeping Her In The Game for another inning.
We gave you a few options, that way everyone can join in, in a way that makes you comfortable!
We really ask that you do the phone calls and notes especially though. Those are going to be directly reaching her and will definitely get noticed. Tweet us when you do and we’ll RT your hard work!
If you’re still reading, we love you, you’re the best most dedicated fans who deserve the world!!!
If you haven’t participated in any campaign activities thus far, NOW! IS! THE! TIME! ALL PITCHES ON DECK in the final stretch.
Every MLB team has its closer who comes out in those final innings to secure the game. Starting today #WeAreAllClosers. So get out on that mound and throw some balls folks.