Ok, but what I don't understand is why harry harry harry and louis is still so closeted? Why couldn't they lessen both their closets at the same time?
Two facts I’m mostly certain of, basing on what I could observe about the way Modest!/Syco handled stunts and moderated the boys’ relations with the external world:
- The clauses in their contracts are generally not as locked as one may believe;
- Louis’ terms are indeed firmer than Harry’s and the other boys’.
What their management was aware of when they signed them: two of the boys were sexually/romantically involved; at least two of them were not straight; one of them pretty glaringly. What their management wasn’t aware of when they signed them: the potential of said involvement; the worldwide success the band was about to achieve.
They definitely had all the boys signing away their personal images (current and background story, physical appearance, online persona, public presence…) as it is normal. There are literally two lines that include EVERYTHING and that keep you from managing yourself freely as long as you are legally bound.
Now, a company such as Modest!, such as mine, works FOR their clients’ well being. I’m quite sure they saw no real threat when they firstly signed them. Besides Louis’ flamboyancy, which I believe was immediately underlined and taken care of, both contractually and later personally. When it became manifest that the boys were going to get on and turn really profitable and that Louis and Harry were very easily growing more attached, they started to have concerns about it. While I don’t find it likely that they somehow tried to directly intervene or promote a break up (because that could potentially smash their new, promising toy at that point), they definitely never encouraged it, especially when they chose Harry as their prominent face. They had them doing whatever they told them to because “they were acting in their best interest”. I think the crucial moment was Haylor and the realization that what the boys wanted was in total contrast with what their management insisted for. At some point even Simon’s words were not convincing anymore and we have Harry meeting and starting to very publicly rely on the Azoffs. After Irving Azoff first showed up, things started to change. For Harry. He had sold his own person and had to fulfill the duties imposed, but what he got now was an external, professional, legal, strong advice. He could fulfill them without doing all the crap he had been asked to. Hence Kendall, Cara, Nadine, random girl for a stroll (the most perfect examples of someone who does something they have to do without putting the minimal effort) . Hence him not being able to express himself freely, but finding the holes to finally get out and undermine his own awfully constructed image (twitter). Hence him going as far as to give statements about his ambiguous sexuality, express support for same sex causes (in so many different ways) and stand out as a gender norm rules breaker while just throwing that all there, not practically acting on anything, never giving effective material to get a scandal and break a contract. Azoff’s presence allowed him to find the alternative, to find room in their not so strict terms (because they didn’t initially have to!) and fight against his management’s interest. None of this was possible with Louis. He had signed different clauses that’s for sure. Supplementary. Louis, his stance, his relationship with Harry was definitely what worried them the most. So they tried to soften his ways, pushed him aside, made him the less relevant possible, only used him for heavily stunted appearances with his appealing, very formal girlfriend. As to say, if it was Harry’s mum to get married, in the new position he gained with Azoff backing him, he wouldn’t ever had to make his fake girlfriend the maid of honor. The difference is pretty evident in what Azoff’s support could do for Harry and what couldn’t do for Louis. While in 2012 they did bring Louis to “deny” Larry rumors live, they couldn’t force him anymore in November 2014 (because he knew then what he could refuse), but still had the power to spread disgusting, homophobic tweets from his account. Harry is voluntarily staying away from his twitter most of the time and let them tweet for him, but they would never dare something that’d go in contrast with his wishes nowadays. I haven’t looked into the other boys patterns yet, but I don’t doubt someone with more experience and knowledge could find slight changes regarding them, too. This of course stands only if we consider the contract One Direction signed with Modest! is a 5 year-long one. If they (for some reason?) had to sign again in 2013, they’d at the very least have had the chance to modify Louis’s terms and we wouldn’t have witnessed most of the worst things happened later. I haven’t personally ever had a 3 years Modest! contract in front of me, but that’s just a short professional experience.
Now that it is almost over, such a big change is going to take place. I almost picture them coming back from the hiatus and being barely recognizable for their most distracted fans and general public. In the most positive way ever.