model polariods

The Importance Of Polaroid - Why I Still Love To Shoot With Instant Film

My fashion photography is grounded in art. I love the old, painterly feel that a Polaroid gives and the excitement of seeing how it will turn out, and never really knowing. Polaroid film is old, and often that makes it imperfect and each frame is unique - I love that. I also love the instantaneous nature of seeing something coming to life on print.

(Image Source: Emily Soto)