millennial

(cnn)

article by: marian lu. main article / twitter link

(cnn) the tour was shinee’s first in north america, taking in dallas, los angeles and canada. at the weekend, the k-pop powerhouse performed in hong kong, and on june 11 in taipei.

‘the thought of going to see our fans that have been supporting us from so far away made my heart flutter a bit,” said band member lee tae-min, 23, known as “taemin.”



finding and appreciating k-pop fans

in dallas and los angeles, lee and the rest of shinee band members spoke english between the songs, sharing how much they appreciated fans learning korean and their own love for american food, like in-n-out burgers.

unlike the now typical mercurial k-pop bands, shinee has been around for almost a decade, constantly evolving their look and sound. fans, known as “shawols,” are drawn to shinee for their dance choreography, along with their unique mix of r&b, electronica, rap and rock.

in the last year, several k-pop bands disbanded for various reasons, including scandal. but, one of the reasons for shinee’s longevity, said shekar, is the group’s “zero controversy … every member has held a pristine reputation and have earned themselves an incredible reputation with korean and international fans.

los angeles-based production company subkulture entertainment was able to almost sell out shinee’s us concerts by targeting fans online, like grant who discovered shinee through youtube.


our customer base, like most millennials are very internet savvy and acquire most of their information about k-pop via social media (twitter, facebook, instagram, snapchat, etc.), which is where we like to focus the majority of our marketing efforts,” said subkulture entertainment ceo derek lee.

but now in their 20s, shinee members are growing out of their “boy band” and “princes of k-pop” monikers. they are also near the age of military enlistment for south korean males, a destiny that threatens to tear other bands like big bang apart.

and while shinee declined to talk about the military, they do plan to perform in the us again sometime soon.

we hope that through our tour, k-pop and k-pop concerts will continue to leave a mark on a market as big as the us,” said taemin.

i hate when people r fucking assholes about millennials being on their phones for hours a day like i’m getting shit done, sharon

I think that people easily forget...

That the oldest of the Millennials are 36 years old.

In fact, some charts have them ending as early as 1995.

So if you were born between ‘95 and 2000 you could be either a Millennial or Gen Z.

I think the point I’m trying to make here is that most people talk about Millennials as if they’re all clueless teenagers when in reality they’re likely between the ages of 20-36.

ok so let’s talk a bit about jobs vs passion. my last fulltime job was at a big game development studio; the kind of job you’re (supposedly) passionate about. most of my colleagues adored the games we made, and so they didn’t care that the company had a major diversity problem, that our salaries were below average, that we didn’t get overtime compensation yet stayed ‘til 11PM more often than what’s healthy, and that the company promoted an unhealthy alcohol culture. because we were passionate. this was the kind of job you grow up dreaming about; don’t go throwing it away because some colleagues are harrassing you or because you get no recognition for your efforts!

for more than a year I was tired. stressed. in constant pain. my anxiety was through the roof. I worked on these “dream projects” and I felt dead inside.

when I quit that job I started freelancing as a writer. I got some really good jobs. I also got a bunch of small-time, low-paid, “hey at least your name is on it so isn’t it enough to pay 10$ for this text?” kind of jobs.

with the typical millenial housing situation of an apartment that I could barely afford on a fulltime pay and a constant stream of job offers that were underpaid I spent four months doing what I love, while constantly overwhelmed by stress. my insomnia got really bad, and when I managed to fall asleep I would dream about my bank balance. I would dream of losing whatever stability I had left in my life, simply because I couldn’t afford a “normal adult life”.

and so, today I got a job. it’s a fairly standard QA job at a medium sized game development studio. unlike any other game companies I’ve been at they offer humane working conditions. they don’t expect me to show up too early and stay too late because I’m passionate. the hours are nine to five, and they disapprove of overtime. the pay is slightly above average, and I get health benefits. I’ve been through several interviews, and at no point has someone tried to belittle my career or tried to convince me to work for less than I’m worth.

for the first time in many years of my career, I’m happy. I’m at ease. I applied for this job because I wanted to get away from the passionate part of the industry. I wanted a job where I could go home at five and dedicate my freetime to my own writing projects. I wanted to work at a place that didn’t eat my heart and soul and energy as I contributed to projects that wouldn’t even bear my name in the end credits.

so what I’m trying to say is that there’s nothing wrong with having a “normal” job. you’re not giving up on your dreams if you take a job outside your main interests. if it offers stability in your life, it’s enough.

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Dear Millennials,

Do you hate the way Baby Boomers talk about you?  Well, I want you to remember something:

The Baby Boomers were also the generation of the Hippies.  And the so-called Greatest Generation said the exact same things about the Baby Boomers as the Baby Boomers say about Millennials.

The exact same things.  The only thing missing was the word “selfie”.

Hippies/Baby Boomers were called lazy and entitled.  They were called selfish and self-important.  They were treated as if they didn’t know how to work or show proper respect for their elders and everybody thought that they wanted some sort of special treatment.  The Baby Boomers were perceived as this group who thought everything was all about them.  If you asked the Baby Boomer Hippies, at the time, they’d say they were just exploring sexuality and fighting racism and trying to do away with the old ways because the old ways weren’t working.  They fought and they protested and they were passionate.

Then, to borrow a phrase from The Dark Knight, “you either die a hero or you live long enough to see yourself become a villain.”  That’s what happened to the Baby Boomers.  But, there’s a third option.

Remember.

Remember what this feels like.  Remember what it’s like to be in your teens and twenties.  Remember that it’s not easy.  Remember everything the past generation says about you.

Because there will come a day when the Millennials are in their 30s and 40s and 50s.  Where the President and Congress will all be Millennials.  Where you will be the establishment.  You will be in charge.

And there will be people of your generation, your age group, who will look at the Post-Millennials and say “Look at how selfish and disrespectful they are!  What is wrong with their music?  What is wrong with their hair?  They can’t be separated from their technology for one second, can they?!  People in my generation knew how to work hard!  They weren’t lazy and entitled like these kids are!”

It will happen.  Don’t let it.

Fight it.  Fight for yourselves now but, when you’re older, fight for the next generation.

Break the cycle.

If you hate the way you’re treated by the older generation and the media, then remember that and don’t do it to the ones who come after you.

I never understood the stereotype that millennials are greedy and self-entitled. Like if you actually ask any millennial what they truly want in life at the moment I guarantee you it’s something along the lines of:

“I hope I can get an apartment with a working stove, a job that pays well enough that I can eat at least every other day, access to a car (let alone my own car) and a dog, but only if I can afford to feed it.”

Like?????