Sooo happy I just finished my workout, didn’t feel like working out today at all - tired & unmotivated (Yep, I have those kind of days as well 😁 ), but the feeling afterwards is always priceless. Remember, the only bad workout is the one that didn’t happen 😝 😜 No excuses! #workouts #workouteverywhere #homefitness #hometraining #igfitness #igdaily #fitspo #fitspiration #instafit #instahealth #entrepreneur#womanentrepreneur #femaleentrepreneur #bschool #jillianmichaels #transformation #weightlossjourney #weightloss #grateful#happy #weekend#fitfam #fitsunday (hier:

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Name: Carly A. Heitlinger
Currently living: New York City
Program and graduating class: Undergrad (MSB), 2012

What you are doing now:
I am working at Levo League as Director of New Media by day. And by night, I blog, edit, and manage my magazine, and attempt to finish writing my second book.

Favorite memory from Georgetown:
Taking (and later TAing) Entrepreneurship with Professor Finnerty. It was definitely my favorite class and I learned so much about myself during the course. 

How Business School Prepares Entrepreneurs

I’m about to finish my second week at HBS and have quickly realized that business school, and particularly the case method, is incredible preparation for being an entrepreneur. While I’m aware that this runs counter to what numerous people have told me (“Why would you go to b-school if you want to start a company someday?,” “Starting a business while getting an MBA is an exercise in futility,” etc.), it struck me today during our section’s meeting with the dean of first-year students that b-school is the ideal proving ground for aspiring entrepreneurs - not because of the technical skills one acquires but because of the intangible traits one develops. 

In b-school, students are pulled in a myriad of different directions - class, social life, extracurriculars, recruiting, traveling, studying, personal life. It is never ending. Entrepreneurs face the same type of challenge when growing their businesses. They must build the product, acquire customers, handle marketing, hire / fire employees, budget, raise money, etc. Every entrepreneur must be a jack-of-all-trades, as they will have a hand in every part of the business at the outset. However, this is the most basic and self-evident form of preparation. The others are more subtle, and perhaps even more important. 

At b-school, I am surrounded by 900 students who, for the most part, aren’t used to failure. They went to college, had a good job, did some cool stuff, and got into a great MBA program. Now all of a sudden we are thrust into an environment where it’s not only OK to fail, but it’s also expected that it’ll happen a fair amount to varying degrees. This concept can be difficult to grasp. It is also something that entrepreneurs must grapple with all the time. Founders these days like to call it “pivoting” - but that’s just a nice way of saying you screwed up and now you’re trying something slightly (or altogether) new (see: Odeo–>Twitter, Stickybits–>, Fabulis–>, The Point–>Groupon, the list goes on). In business school, just like at a startup, sometimes you must adopt the philosophy of “fail fast, learn faster” in order to have long-term success.

Lastly, and this may be particularly unique to the case method of learning, but students must be comfortable with uncertainty and accepting that there’s more than one right answer. Most of our lives, we’ve sought the “right answer” and how to solve each problem. However, now, we must deal with the fact that there are potentially multiple right answers to every problem we tackle and even more ways to get to that right answer. As b-school students, we must do our best to prepare to be comfortable in the presence of fear (of uncertainty, of failure, of obstacles, of missing out, etc.). This critical preparation is not unlike what entrepreneurs deal with on a daily basis, as they seek to be comfortable with the fear of many of the same things. 

While business school isn’t for everyone, particularly every entrepreneur, it is certainly a powerful and challenging experience that can prove to be the ideal form of preparation for an aspiring founder.

by @krissdidit “A good dress can change EVERYTHING, and @Elsaisaac sure knows how to style a gal! And if you don’t know, she’s the genius behind all of Marie Forleo’s gorgeous looks on MarieTV and B-School! #FollowHer

Styling: @elsaisaac
Makeup: @dzrod
Photography: @sylviaG_

#marietv #marieforleo #stylist #bschool” via @InstaReposts

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Life goes on

That awkward moment when you see one of your old batch mates (whom you always disliked) at a higher position than you because he has an MBA. You start thinking of answering him hard (lol….one of the reasons to study for MBA), by applying to B-school and preparing for GMAT (which I had taken twice since I graduated, but failed at scoring well).

Please God, help me this time and give me strength, courage, and desire:

  • To study at least 1 hour daily after coming from office.
  • To excel at maths which I hate.
  • To excel at verbal in which I always get confused by grammar.
  • To excel at essay writing.
  • To apply to those B school where I can pay the fees and survive if recession hits back.

Any tips, good books, hints you want to share please let me know.

So tomorrow on wards, let the journey to apply to B school begins.

"Google outsmarts themselves!" #bschool

SAI Business Insider- “Google Bid Against Itself!”

by Matt Rosof

“Impatience– the ruin of strength.”

Charles Caleb Colton

                In what seemed to be a very unusual move, the computer software and internet mogul–Google Inc.– purchased Motorola Mobility for $12.5 billion dollars.  What made the deal so unusual was that Motorola rejected the first two Google bids, and somehow convinced Google to up its original offer by $3 billion dollars even though there were no other bidders on the firm.  This was a great example of our class discussions over how companies determine the value of a company and how they go about reporting it on financial statements.

Many were shocked by the acquisition, but in CEO and Co-Founder Larry Page’s blog post to investors, he ensures that the move was “a strategic one and that it will strengthen Google’s patent portfolio”—specifically with its Android devices.  Page writes:

Ø  The combination of Google and Motorola will not only supercharge Android, but will also enhance competition and offer consumers accelerating innovation, greater choice, and wonderful user experiences.

Some financial analysts believe that in Google’s haste to secure patents that Motorola held, which would help Google defend itself against infringement lawsuits brought on by Apple, Google overpaid for Motorola and Rosof’s article on the Business Insider, where he timelines the many legal filings within the SEC, suggest that this might have been the case.  Google has denied that this was the cause and has countered that in order for the company to keep up with its competitors, it had to take a vertical integrative approach (i.e. - expanding its business into areas that are at different points of the same production path) to gain and secure market-share in the always evolving mobile technology sector.

Others feel that Google actually undervalued Motorola and Google acquired exactly what they wanted and the other pieces of the company ended up being “icing on the cake” at no further cost.  The growth equity research firm Frost & Sullivan made these comments:

Ø  Using one of the industries recent patent auctions as a baseline, in December of 2010, Novell sold off its portfolio of 882 patents for $450 Million. A simple division calculation leads us to a value of $510,204.08 per patent. Why not round that figure off you ask?  Well, let’s look at the patent value of the Motorola acquisition.  Forgetting that Motorola also makes mobile phones, let’s say the entire value of the acquisition was in their 24,500 patents and applications. At a $12.5 billion price tag, that equates to…drum roll please…$510,204.08 per patent. Can anyone guess what heuristic they used in the board room in valuing the deal?

Motorola Inc. Investor John Keatings has filed a lawsuit in Chicago on behalf of Motorola investors seeking to answer that very question.  Keatings and other investors feel that with the recent split in the company holdings (Motorola Mobile and Motorola Technologies) that the company was beginning to see resurgence in its stock price and that Google undervalued the companies share worth.  If, in fact, Google did undervalue Motorola it would set an unbelievable precedence in how companies go about evaluating intellectual properties and patents.  It would also start a trend of other companies who hold patents, but are no longer interested in holding them selling them to bigger players.

"ABL" - Always Be Learning

This week I head back to school for the first time in a couple years. While it certainly will be an adjustment from sitting in a cubicle to sitting in a classroom, the idea of learning something new and engaging with a different idea will be a seamless transition.

For the last several months, as I’ve broken into the NYC tech scene and now work my way into Boston’s, I’ve adopted the mantra of ABL - Always Be Learning. Every meeting, every coffee, every happy hour is an opportunity to learn something new about an industry, product, person, etc. Taking this approach has made me substantially more valuable to the startups I advise and to the new people I meet, as I am always looking to take something away from the conversation and implement it myself. So while I’m sure it’s going to feel strange to have to raise my hand to speak, I’m confident the next couple years are going to be just another great learning experience like I’ve had for the last 6+ months.

The Ten Biggest Lies of B-School

1. You will be rich. My experience (and from talking to others) is that it will take you 2 or 3 times as long as you think it will take to succeed after Business School.  So take it easy running up your student loans and credit card debts expecting you’re going to be a rock star later.

2. You are smarter than people without an MBA. You were smart enough to get in to Business School.  That doesn’t mean you are smarter than other people without an MBA.  Stay humble.

3. There’s always a right answer. B-School students are usually very analytical and achievement-oriented. They like to think there’s always a “best” answer. There’s not.  The perfect answer is always the enemy of the good enough one.  You make decisions you can with the best information available.  Life and business today doesn’t let you count how many angels can fit on the head of a pin.

4. If you’ve made it this far (to B-School), you’re destined to succeed. In my B-School, there were always amazingly talented executives coming in to give talks on business and life. They’d always compliment us on what a great school we attended and why we had our future by the tail.  It made us all feel invincible — destined to succeed once we set out on our various career paths.  It doesn’t work that way. I know B-School classmates who’ve failed miserably, under-achieved, gotten divorced, gotten severely depressed, etc.  B-School is a great educational opportunity in life, but you still have to go out there and succeed. Nothing is given to you as a birthright.

5. You know how to “fix” the first few companies you join after school. You’ve probably worked at companies were people who’ve been there for 2 decades roll their eyes telling you about the new hotshot MBA who just started and is now telling everyone how to do their jobs.  It’s so clear to him, yet others find it deeply offensive that he would think he knows how the company works when they’ve spent countless years there and are still trying to figure it out.  All hotshot MBAs should wear tape over their mouths for the first 3 months on the job and not be allowed to “fix” anything.

6. Discounted Cash Flow (DCF) will always tell you what a company is worth. MBAs love DCF. They think the true answer to what a company is worth is always a DCF away.  Just crank it out on a spreadsheet or whiteboard, show the boss, and move on to the next problem.  Unless you’re going to be a sell-side analyst, you’ll never do a DCF after B-School.  And even the sell-side analysts get their underlings to do them.  And no one reading your reports will read them anyway.

7. The “soft” courses (leadership and people management) are least important. I remember talking to the professors from the Management Department at my school who had to teach the courses on leadership and people management.  They used to lament that the MBAs never paid attention to them in class.  Yet, the Executive MBAs (usually in their 40s or 50s) always told them that these courses were the most important of all the B-School classes they took.  You learn after B-School that the perfect answer or strategy means nothing if you can’t get people around you to buy in to it and help you achieve it.  To do that, you need to motivate them, listen to them, connect with them, and support them when they need it.

8. You are going to be more creative and entrepreneurial after Business School than before. In my experience, B-School makes you less creative, the longer you’re in it.  They teach courses on entrepreneurship but it’s kind of an oxymoron the idea of the analysis paralysis B-School Students being entrepreneurial.  You will learn a lot of tools and frameworks in B-School, but you won’t learn how to start a company.  You just need to start a company.

9. Your peers will give you lots of tips and insights that will help you succeed in your career. In my experience, the majority of B-School students are lemmings.  They don’t know what they want to do afterwards, so they just do what their peers say they should do (maybe that’s why they applied to B-School in the first place).  Ten years ago, everyone at my school wanted to be a dot com entrepreneur.  That didn’t work out so well and most students later went back to being investment bankers or management consultants.  Your peers don’t know what you want to do with your career.  You need to start listening to that voice inside your head.

10. The Ivy League MBAs will be even more successful. An Ivy League credential will be a big plus for you on your resume – no question.  However, you have to realize that if you’re getting an Ivy League MBA, you’re probably 10x more susceptible to the previous 9 lies than other MBAs.  Don’t let yourself be the next Jeff Skilling, the smart Harvard MBA, who worked at McKinsey and then went to Enron and drove the company off a cliff.  He had a golden resume – and where did it get him?

If you treat B-School like an amazing educational experience, chances are you’ll get a lot out of it.  Just keep your attitude and sense of entitlement in check.

As Casey Kasam used to say, “Keep your feet on the ground, and keep reaching for the stars.”

Columbia Business School Only Wants 200-Character Application Essays

Earlier this summer the University of Iowa’s Tippie School of Management made headlines by ditching the traditional essay in favor of allowing would-be students to use Twitter to write a 140-character application. Now Columbia Business School is following suit by asking applicants, "What is your post-M.B.A. professional goal?“ and limiting responses to just 200-characters—not words, characters.

Are admissions officers tired of reading long-winded, here’s-why-I’m-awesome-and-you-should-admit-me essays? Maybe. The Common Application, which is used by over 400 colleges and universities for undergraduate admissions, decided in June to cap essays at 500 words. With the previously unlimited essay length, admissions officers simply didn’t have time to read them all.

(via GOOD)

I understand the need to cap the number of words in an application essay – but 200 characters? That is almost ridiculous. While brevity is a beautiful thing, I feel that the ability to craft a good paragraph or essay is also an admirable quality.