After realizing that I had approximately TWO products that met my new, pretty strict beauty criteria, I pretty much immediately decided it was time to pick up a few things to start reviewing. Online searches quickly led me to 100% Pure Cosmetics, which has a bevy of makeup, skin care, and bath/body items that totally align with my better beauty standards.
Imagine my shock when I was strolling in Berkeley and actually came across one of their three retail stores! I had no idea they were based in California, much less a short drive away from me. Cue me being super excited and dragging my mom (who was visiting at the time) and friend into the store. I definitely had to try a couple things, and the first thing I selected was the Purity Hydrating Tonique. I know, “tonique.” But whatever, I rolled with it.
I’ve never really been a big toner person, but since I don’t own any already, it didn’t seem like such a frivolous purchase. I’m trying to use up my conventional beauty products as best I can before adding too many new ones.
I’ve been using this toner for a few, so I feel like I can give you a well-rounded review.
What it looks like:
Check out the beautiful cardboard packaging it comes in! It felt luxurious just opening the product.
Inside the cardboard tube is a heavy opaque glass bottle that also feels pretty luxurious and expensive. I definitely give the packaging high marks.
What it says it does: “Purity Tonique is formulated specifically to give you a clear complexion and to protect against future breakouts. This purifying facial toner delivers hydration to skin cells while fighting against blemishes. Hyaluronic acid delivers organic lavender hydrosol and organic aloe to thirsty skin cells…”
What’s in it: Organic Lavandula Angustifolia Aqua (Lavender Hydrosol)1, Organic Aloe Barbadensis (Aloe Juice) Leaf2, Extracts of Calendula Officinalis (Calendula) Flower, Echinacea Purpurea (Echinacea), Hydrastis Canadensis (Goldenseal), Melaleuca Alternifolia (Tea Tree) Flower/Leaf/Stem and Lonicera Caprifolium (Japanese Honeysuckle), Hyaluronic Acid
Nothing that’s on my Filthy Fifteen list!
What it smells/feels like: It definitely has an herbal-y scent, and I think the lavender and tea tree it contains is probably partially to blame for that. Lavender isn’t one of my favorite scents, so I’m not in love with the smell. But I don’t hate it, either. Let’s say I’m neutral, but if you hate herbal scents, this might not be for you. It feels like a cool mist and does absorb into the skin fairly quickly with no damp or sticky residue.
What it actually does: This stuff definitely feels good to spray on my face. It’s refreshing and I suppose does feel a bit hydrating (which I don’t really need — my skin is fairly oily). But I’m not in the market for just a “feel-good” product. So does it actually help reduce/prevent acne?
I’m going to tentatively say yes. I think this stuff calms my skin down. If it’s red or blotchy from me poking at my pimples (a total no-no that I indulge in far too often), spraying some tonique does seem to soothe it. I’ve also used it as a priming spray before makeup and I would maybe say it helped minimize oil but I think I’d have to try it a few more times to be sure.
I’ve also noticed less pimples in general, but when my hormones started to change around my period, it seemed to be powerless to fight them.
Would I repurchase: Eh, probably not. It’s a nice product that feels good on the skin and maybe fights the good fight against my pimples a bit. It also makes me feel like I’m at a spa, which I’ll admit is plus. But I don’t think I’d shell out $21 for it again. My experience with this product hasn’t turned me off from 100% Pure skincare products whatsoever, though. I think they’re made of high-quality ingredients, and I bet there are some real gems among the bunch of otherwise solid products.
Better Beauty Rating (Worse, Okay, Good, Better, Best): I’m going to give this a solid Good. It gets higher marks for packaging and feel on my skin, but it’s not like I woke up in the morning after using it with perfectly clear skin (not that I expected to). I think it’s worth a try if you want a fancy product to calm your skin and make your bathroom feel like a spa.
Okay! So this has been my first Better Beauty review. What do you guys think? Did I skip anything you want to know? Want to see more of these?