jiajia fei

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18 Museums in New York City Pair Off for a #MuseumInstaSwap

Check out the #MuseumInstaSwap hashtag on Instagram to learn more about the project.

JiaJia Fei, digital director at the Jewish Museum (@thejewishmuseum) in New York City, has visited the Studio Museum in Harlem (@studiomuseum) many times, but a recent trip was for the #MuseumInstaSwap: 18 museums in New York paired off and spent time with each other’s collections, taking photos with their own communities in mind and posting them throughout the day on February 2. Organized by the Intrepid Museum (@intrepidmuseum) and inspired by the first swap led by the Wellcome Collection (@wellcomecollection), the initiative offers a fresh perspective on each museum as well as a broader audience for all. At the Studio Museum, JiaJia (@vajiajia) took photos of pieces capturing its spirit, such as Glenn Ligon’s iconic work “Give us a Poem,” a light installation blinking the words “me, we.” “Though the mission of both institutions is dedicated to art seen through a specific lens, these are ultimately museums for people of all backgrounds,” says JiaJia. “We were able to connect all of our voices and audiences online, worldwide, for a single day.”