its like 2 am over here

Sometimes I really wonder what the hell CW is paying their marketing analysts for, because I am over here with freeware social media analytics tools and open-source ratings/demo reports and it feels like I have a far better grip on their audience’s behavior and interests than they do.

(This graph: blue bars = total audience; red line = key demographic audience)

Point #1: Supergirl was averaging a decent 2.5 million viewers from 2x01 through 2x12. The show has lost 500,000 viewers – aka 20% of its audience – since it doubled down on the Kara/Mon-El storyline from 2x13-2x16. 

Of the 500k people they lost, a solid 40 percent were in their key demographic: viewership among adults tanked from nearly 800k people for 2x12 (a number the show hit consistently all season long until that point) to barely scraping 600k for 2x16. That’s … not good. The whole reason people market to that age bracket is because those are the people most likely to have disposable income to spend on tie-in products or things sold by advertising partners.

Point #2: nobody is falling for their SG/Arrowverse crossover marketing ploys anymore. 

See that million-person spike for 2x08? That was fans of Flash/Legends/Arrow tuning in for the crossover that wasn’t. Now, see the season-record low ratings for 2x16? That was people not trusting the promotional advertising. (This held for last night’s episode of The Flash as well, which hit the exact same target demo numbers that it has for the past two weeks, and had below-average overall viewership numbers.)

tl;dr the audience that is here for Supergirl is qualitatively different from the one that follows the other CWDCU shows, which we pretty much all knew already. And the audience that is here for the male-led shows is not crossing over in reverse. In trying to make Supergirl more like their other shows, they’re effectively killing its core audience that was sold a very different product than they are now delivering, and they aren’t earning the trust of fans who watch their other products anyway. This is not sustainable for anybody, so it’d be great if they could figure this out.

Staaaay fresh~ ✌️️

Here’s Callie! I hope you’re all looking forward to Splatoon 2 as much as I am



Draw your OTP dressed in matching, coordinating Halloween costumes
I got here Pearl (dressed as Lisa) and Amethyst (dressed as Archimicarus)***She’s laughing cause she looks like Pearl with the costume on and Pearl is trying not to laugh**
They are of course from Steven and Connie’s favourite book series: Unfamiliar Familiar
Garnet Approves and Steven is almost shaking with happiness over the whole situation

i forgot i was redoing that hideous old musain piece until it cropped up on my dash again yesterday and i went into overdrive and did the lineart 

rain pt2

genre: smut smut smut, with a little bit of fluff in the end if you squint 

a/n: ahhh, heres part 2! i know i said i’d post tomorrow but it’s 2 am and i just finished going over it so, surprise lmao hope you guys enjoy it!! please let me know what you think i love you all also sorry for any mistakes, like i said its 2 am so lol

word count: 1.4k

part 1

Originally posted by jeonify

Keep reading

dr boys favorite types of cheese. im very tired. its 2 am. komaeda is here.

Surely an interesting first ask to make. I hope you enjoy the product.

Korekiyo Shinguuji

  • You’re at a fancy Italian restaurant when you ask.
  • It seemed like the place to, with all of their cheese-based dishes.
  • When you ask, he raises an eyebrow and nods.
  • Why did he nod.
  • That’s not a question you “nod” to.
  • He said something about “gorgonzola.”
  • Isn’t that some sort of-
  • The waiter brings over a wooden plate of blue cheese.
  • Shinguuji simply unzips his mask, takes his fork, and effortlessly takes a bit of blue cheese and eats it.
  • He likes blue cheese.
  • You’ve nothing against blue cheese, really, you’re just…
  • Offput on how easily he ate it.
  • You ask him why he likes blue cheese, and the answer is odd, yet not unsurprising.
  • “The ability that humanity can create such delicious food despite nature taking her natural toll on it, truly inspiring. Truly beautiful.”
  • You enjoy his optimism.

Rantarou Amami

  • You really wanted to cook tonight.
  • You wanted to cook a cheese pizza, to be specific.
  • You asked him what cheeses he wanted on the pizza.
  • He just looked at you and said “Whatever you think is best for the pizza!”
  • That was very much not helpful.
  • You demand to know his favorite cheese.
  • He fucking shrugs.
  • “I don’t really have a preference, they all taste good!”
  • Damnit Amami.
  • Now you’re determined to find his favorite cheese.
  • Every. Single. Time. You. Ask. It’s the same answer.
  • “No preference!” “Whatever you like!” “I’m not really sure!”
  • You’re at the breaking point. Now you’re at the grocery.
  • You’re spending too much money on several types of cheese.
  • When you get home you lay them all out in little bits on little plates.
  • You demand he try each and every single one.
  • After he finishes, he says nothing, he just look at you with an embarrassed smile.
  • “Turns out I don’t like cheese that much!”
  • He cooks for the next month. No exceptions.

Kokichi Ouma

  • Vacation in Italy! You’re on a date with him in some authentic Italian restaurant.
  • The waiter brings you both some red wine and a plate of multiple cheeses.
  • He eats at least one of all of them.
  • He actually seems to really enjoy the cheese.
  • Though the wine might be helping.
  • Curious, you ask him what his favorite cheese is.
  • After a moment, he lets out his signature laugh and says it’s gouda cheese.
  • Why exactly gouda?
  • “It’s because I’m a gouda boy!”
  • …You tell him that’s not how you pronounce it.

Shuuchi Saihara

  • His tastes are relatively tame.
  • He enjoys fancier and more expensive cheeses like gorgonzola but still enjoys classic cheddar.
  • One day he flies to Europe to solve a difficult case.
  • But then he comes home excited from his flight and he says that “Emmental cheese solved the case he was working on.”
  • Saihara what.
  • Saihara no.
  • He sits down at the dinner table with you and explains how exactly cheese solved the case.
  • The victim was apparently some famous Swiss chef that died of poison.
  • And he had several food related businesses back home. Cheese-making, wine-making, and olive harvesting.
  • He made a pretty penny off selling his cheeses and wines and olives too.
  • And in his will he stated that his fortune and business would pass to his brother.
  • And that his brother was with him when he died.
  • And the autopsy report stated that he’d eaten poisoned cheese.
  • The pieces fell into place.
  • What a silly case.

Kaito Momota

  • “Cheese? Cheese is great!”
  • He’s really enthusiastic about mozzarella cheese.
  • He’s talking about how it’s made and why it was chosen to be the primary cheese for pizza.
  • Now you’re thinking he’s just enthusiastic about pizza.
  • Oh, no, back to mozzarella cheese.
  • He knows too much about this damn food. 
  • You ask why he suddenly has so much knowledge on mozzarella cheese.
  • “SpaceX launched a cheese wheel into space! I’m pretty sure it was mozzarella!!”
  • Kaito that did not happen it’s too stupid-
  • He shows you an article on it.
  • Goddamnit, they really did send a cheese wheel into space.
  • Now he’s grinning like an idiot because he proved you wrong about something as silly as space cheese.
  • Shut up, Kaito.


  • He can’t really eat cheese.

Gonta Gokuhara

  • Gonta really wants to try cheese!
  • He saw your picture of that pizza you had when you were out with your friends on social media!
  • It looks really nice!
  • Okay! Sure! 
  • You’re at the grocery with him at the dairy section, looking at all the expensive cheeses like emmental and edam when he picks out the cheap quickmelt cheese.
  • You give him a weird look, and he frowns.
  • “You really don’t need to spend so much money on these other cheeses, I am fine with having the cheap one!”
  • You try and convince him to get something more exotic but he refuses.
  • “A gentleman should never let his S/O pay more than what is needed!”
  • You give in and buy the quickmelt cheese.
  • Once you arrive home he’s eager to try it!
  • He takes a knife and fork and places a slice of cheese on his plate.
  • It’s really cute and silly you love him.
  • He takes a bite and-
  • He spits it out.
  • Gonta is super sorry!
  • He wasted your money and is super upset!!
  • Please forgive him!!!
  • You both decide to eat some ice cream instead.
  • You knew you should’ve just gotten the emmental instead.

Ryouma Hoshi

  • It’s about 2AM when you wake up, the warmth that is him in your bed suspiciously gone.
  • You wander around the house groggy as heck when you find him in the kitchen with only one dim light.
  • He’s just eating cut up cheddar cheese.
  • He’s feeling shit again, isn’t he.
  • You decide to sit beside him and join him in eating the cheddar.
  • You’re a little upset you won’t be able to make food with the cheddar for the rest of the week, but you’re far too worried about him for that to take center-stage.
  • He talks about how the cheddar’s hardened while in the fridge, so it wouldn’t be good for anyone anyway.
  • You tell him how despite how tough and seemingly inedible the cheddar is, all it needs is someone to warm it up and they’ll be back to normal.
  • He nods in agreement, but says that “…the cheese will never be the same anyway. It will never be as good as before. Not as clean as before.”
  • You hold his hand and smile at him.
  • You tell him that what he says might be true, but that won’t stop people from loving him.
  • That it won’t stop you from loving him.
  • He returns to bed with you and the rest of the night is spent in each other’s arms.
  • Did you really have a heartfelt conversation stemming from cheese?
  • Yes, you did.

There have been some nasty rumors circulating around the internet that the Long Lines Building – the tall, completely windowless concrete building located at 33 Thomas St. in Manhattan – contains a secret NSA spying facility. Well I, reliable writing person Aaron Kheifets, am here to tell you 1) that is most certainly not the case, and 2) this is definitely me writing this.

Many of you have probably never even noticed the giant nuclear-warhead-proof concrete obelisk that looms over downtown Manhattan – it’s easy to miss.

It’s even easier to miss at night, because there are no lights on it, so it is like a giant black shadow in the sky.

In fact, The New York Times once said that it “blends into its surroundings more gracefully than does any other skyscraper in this area.” Does that sound like a top-secret spying facility to you? Certainly not! Where would James Bond park his Aston Martin? That’s what spies are like, and that isn’t what this place is.

There has been some speculation about what goes on inside the building, which I think is silly, because it’s just a normal building where normal things happen. But you can’t stop people from wondering! (Both in the legal and logistical senses.) There are a lot of perfectly reasonable uses for this enormous tower that have nothing to do with spying. For example …

No, Spies Aren’t Using That Windowless Tower In New York


No offence to anybody who isn’t me but my face is goals thnx


I took some marker requests over on Quizup, and here are all the Undertale related ones!!

(Requests are currently closed!!)


Flowerfell: @underfart-snas
Storyshift: @ut-storyshift
Outertale: @outertale

oftd featuring. tezri propie

its so funny when im off the clock & shopping at work…like ill still have my uniform on but with a sweater or jacket over it and my bag on my shoulder like clearly…not…on the clock….and customers approach me like “do you work here?” like….yes but look at me….i am shopping…im carrying a fucking purse lol!! ppl are so stupid

I keep reading post from the day Teen Wolf’s last episode was fully filmed and the show was a wrap about how sad everyone is and putting crying reaction gifs. While I am over here thinking “Thank god the stdia show, sorry trash wolf, oops sorry again teen Wolf, is finally going to be over. This show won’t be able to ruin my life anymore with its inconsistent writing and terrible fan service” with this as my reaction.

Originally posted by lifetimetv

Originally posted by usedpimpa

Originally posted by usedpimpa

Creepy Letters from Lil' Gideon 2

Gideon: That Pines boy is right crazy…thinks Bill is still alive–thinks they’re datin’…I can’t help if he has a fetish for a dead triangle but I sure hope that weirdness don’t breed into me and Mabel’s kids–


Gideon: WHAT THE?!?!


Mabel: Is that Gideon running away screaming?

Dipper: I told you Bill would chase him off.

Pynch Headcanon

adam and gansey had a fight or adam is just sad about somethjng. and adam goes home all sad ronan notices so he goes to check up on adam but it’s pouring. and he gets all wet. ronan shows up at adams house all wet and adam is just like fckkkk and he lets him in and ronans just like I need to take my shirt off its all wet and adams just like agsgehehdh because he can’t speak. but he gets over it and let’s ronan borrow his coca-cola shirt, and ronans all chill but inside he’s exploding bcos he knows how much adam likes that shirt and adams like so what are u doing here and ronans like ahhhh i just wanted to see if ur ok. and they talk a lot and it ends up at 2 am and they’ve been hanging out all night but adam falls asleep on top of ronan the couch and ronan just tucks him in and decides to stay. and the next morning they arrive at Monmouth manufacturing and blue and Noah and gansey are all there. and gansey just raises an eyebrow when he sees that ronan is wearing the Coca Cola shirt and they all exchange looks

yooo also turns out that my message to my ldn host didn’t send so they’re probably wondering where tf i am since i was meant to arrive @ her place like over 2 hours ago & my bag broke & i’m not far from it either bc i can’t seem 2 get a job here but i just signed & paid for a new apartment & me mum’s work in oz offered me a full-time job as a receptionist bc they didn’t know when i’d be back so i had to turn that down & i stink smth nasty & it’s times like these u miss shit, huh?

Dan and Phil entering their apartment and the feeling of home and emptiness just rushed in together and they looked at each other ,“We are home” “Yeah. Finally” “Yeah” and they just sat on the sofa to process everything quietly, how time flew in a blink and to think that tomorrow they will be filming another video like usual, not waking up early to have sound check and everything, not waking up in a bus miles away from their comfortable beds which didn’t feel so much like home anymore. They’ll have their plants and cozy blankets back, their morning anime shows, their late night habits, and to think how in 2 months they will have to leave it all again.