If you think about it, all these thinkpieces about how Millenials are “killing” various industries reveal a pretty colossal sense of entitlement.
Under normal circumstances, if a given industry finds itself unable to sell products to a given market demographic, we’d say it’s that industry’s fault for failing to offer products that that demographic is interested in buying.
It only makes sense to blame the target demographic itself if we’re assuming that the established industries have some intrinsic right to that demographic’s disposable income that’s being denied - which is clearly nonsense.
And I thought Millennials were supposed to be the entitled ones?
Them: One problem with today’s music industry is that fans will blindly follow the artists they like regardless of their flaws. There isn’t a single musician who is perfect and isn’t flawed in some way
Me: But have you heard of Ray Toro
Tyre manufacturer Michelin has presented, and created, a concept tire made from bio-sourced and biodegradable materials using 3D printing. The tire is airless and is designed to last as long as a vehicle.
Its ultra-durability comes from its honeycomb structure, which is inspired by natural models, mimicking the natural growth process at work in a plant, mineral or coral.
All images credit: Michelin
The tread of the tyre can be replenished using a 3D printer, meaning that it can be altered to fit alternative terrain or to simply replenish the tyre after an amount of wear.
Michelin says that the Visionary Concept communicates with the vehicle, and the vehicle communicates with it. Without getting out of the car you can be informed of the wear on the tread and program a reprint, choosing the type of tread pattern needed at that particular time for the intended use.