Building Bacardi: Architecture, Art & Identity by Allan T Shulman
Richly illustrated with vintage, powerfully graphic, and often glamorous imagery, “Building Bacardi” tells the story of the iconic brand s love affair with high design. Anyway you drink it Bacardi rum is the mixable one. Bacardi is best known for its rum and trademark bat logo, yet the famed spirits company has also been a force in the development of avant-garde art and architecture. True to the company slogan, Bacardi has asserted its corporate identity through buildings designed by a potent mix of modern architects with varying, sometimes radically different approaches to architecture. Corporate headquarters, distilleries, bottling plants, and executives private homes have shaped and reflected Bacardi s position as a regional upstart, a national icon, and a global corporation with outposts in such places as Puerto Rico, Bermuda, Brazil, Cuba, Mexico, and the United States. “Building Bacardi” is the first book to explore the twentieth-century architectural legacy of the company.“
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I was looking at the Louis pics and was like “why is that adidas logo upside down?” (because usually it means surrender or something, right?)
I found this, based off Alexander Wang’s Adidas line:
“One of the most noticeable aspects of Wang’s new line is the way he literally flipped Adidas iconic logo upside down. “Originals is such an iconic brand, with instantly recognizable symbols and trademarks. It’s both grounded in heritage and also completely modern,” Wang explained to Vogue. “With this collection, the idea was to take the codes and iconography of the Adidas Originals brand and look at what their symbols mean and turn them on their head, to invert what’s on the surface and add a layer of subversion; also to toy with the idea of what’s authentic and what’s fake, and how a certain setting can change perception entirely.”
8 til Late Felt Bodega Lucy Sparrow Little West 12th Street NYC
All felt bodega created by Lucy Sparrow at the Standard Hotel. This is an amazing exhibit of 9,000 hand made and hand painted items that mimic a traditional off-brand bodega. So much fun and so accessible. Prices range from $25 to $85 per hand made item. So many iconic brand items, that it makes you’re head spin. Check it out through June 30, 2017 at the Standard Hotel.