hootsuit

By the way, can I mention that Instagram is insanely annoying. Not only do they have a phone-only policy (which is great if you don’t have one but need an account because that’s where the people are).
They are also impossible to manage if you want to use hootsuite or whatever. I like hootsuite. It helps me be a little more predictable (read: organized) and gives me the opportunity to check all my social media accounts at the same time (and not forget one for months *cough*).

Why are you such a boo to work with Instagram?!

anonymous asked:

Is this accurate? I'm sorry, I don't really know how to read ratings correctly, but did they at some point go below 1 million? programminginsider(.)com/network/updated-wednesday-ratings-abc-cbs-top-night/?platform=hootsuite

If only you could hear me laughing right now. I was waiting for the half-hour breakdown to come out and hoping this would be the case. 

When the show started at 9:00pm 1.10 million people were tuned in and watching The Flop.

By the time 9:30pm rolled around 137,000 people had said “Fuck this dude” and changed the channel on a Bellini heavy episode bringing the total number of people who made it to the halfway point of the episode only 963,000. 

When you average the two is when you get the 1.03 total ratings for the entire episode, but in reality they ended the episode with significantly less than a million viewers and I don’t recall that ever happening before. 

Gotham Season Four/ Twitter

This is some great advice from @sunlitroom , who’s got some experience with using Twitter from being a Fannibal!

1. Nielsen begins counting tweets three hours before the show airs, and then up to three hours after it airs. You want to use all that time if you can.Make sure everyone is clear on timezone differences in advance.

2. Only have TWO hashtags per post – anything beyond that isn’t counted.  #Gotham is the constant throughout, but we need to agree on unique ones for before and after and KEEP THE EPISODE TITLE FOR DURING THE EPISODE. If it’s used before that time, it makes it harder to trend.  So, for example, for the first episode back:

(pre-episode) #Gotham #GothamReturn

(during the episode) #Gotham #HowTheRiddlerGotHisName

(after the episode) #Gotham #EdWentHatShopping

3. Don’t swear in your tweets, Nielsen doesn’t count them if you do.  On a similar note - try to keep tweets positive and open to everyone.  This is not the time or place to rabidly promote your favourite ship, denounce the writers, share wildly explicit fanfic or fanart, or tell everyone how much you hate that Harvey never wears his glasses anymore. The place for that is Tumblr (preferably on my dash 😉)

4. Follow the #Gotham hashtag before, during and after the episode.  Make sure you respond to other fans, and retweet their tweets.  This increases our ‘unique audience’, and this is how Nielsen ranks shows for its daily top 5.

5. International Gothamites can count towards trending, but NOT towards Nielsen.  BUT Nielsen WILL count international tweets if they’re retweeted by someone in the US – so international Gothamites need to put INT at the beginning of their tweets, and US Gothamites need to make sure to retweet these.

6. People who can’t be on Twitter while episodes air (time differences, work, whatever) can schedule tweets using tweetdeck or hootsuite.  Fannibals created templates for this – I’ll look these out and retweet them so people can get the idea.  Depending on what you want to do, you could schedule tweets for every minute, 5 minutes, 10 minutes.  A tweet a minute is really easy to do - and we have loads of time to schedule stuff in advance before the show starts again.

7. Keep it ship-free.  Stick to tags that everyone will be happy to use no matter their personal preferences, and that also won’t confuse the bejesus out of anyone who isn’t super-involved in fandom.  As soon as we split into factions, we’re sunk.  Fannibals were successful at trending at cancellation time because we have a unified fandom.  Gotham’s advantage is that it probably has a wider audience, some of whom are more casual: take advantage of this by keeping everyone involved.

8. Thunderclap is like one huge scheduled post on Twitter.  One person would choose the message, and then we circulate it so everyone can sign up. People can sign up way ahead of time, so they don’t have to worry about remembering on the day.  The more people who sign up – the stronger it is.  Again – the key is to keep it positive and accessible, so – for example – #GothamIsBack on the day of the episode. 

9.We also did a masterpost on Tumblr of Fannibals’ twitter handles, so we could follow each other and retweet.

10.Hannibal has a relatively small fandom - but still managed to trend for hours at a time.  Even if there could be a core of people who were willing to do it, it might make a dent.  People who don’t really want to be involved but will do the occasional retweet during the episode using the hashtag can still be helpful.  The key thing to avoid is different groups emerging who want to use their own hashtags - then no-one has any impact.

The above all sounds like a lot of work - but I can promise you it’s also a lot of fun.  Being on Twitter with other Fannibals - even though we had been cancelled - felt like a proper community.  I’m still mutuals with loads of Russian fannibals on Twitter :))

Concerning Eyewitness Season 2

If you are wondering why we are making so many posts about this, it’s because the day we are told whether Eyewitness will get a second season is getting closer.

Just so you know, it’s not a given. AT ALL. If we had had higher ratings – if all the viewers had watched through traceable sites and NOT illegally – ratings would have been higher and right now we wouldn’t even be questioning Season 2, it would have already been confirmed.

Right now, we are hoping that USA will see the potential. We are hoping that they will see that THE FANS ARE THERE.

THIS IS THE TIME WHERE WE NEED TO MAKE THE MOST NOISE.

If you want Eyewitness to have a second season, please tweet @usa_network. Tweet @netflix. Tweet @amazon.  Use the hashtag. (#WeWantEyewitnessSeason2). Join our twitter parties (SCHEDULE TWEETS IF YOU ARE BUSY DURING THOSE TIMES – you can use tweetdeck or Hootsuite for that).

We see so many tweets from people talking about Eyewitness but if they aren’t tagged, unfortunately, they are USELESS – no point in saying ‘they need to do another season’ if you aren’t making sure the people who are responsible for renewing can see that you want it.

No point in saying ‘USA network hate us!’. THEY DON’T. It’s up to you to show them that you want this show to survive. We had our chance with ratings, now all we can do is MAKE NOISE.

And we will never tire of repeating this – please DO NOT GIVE OUT ILLEGAL LINKS. Just DON’T.
New viewers join every day and THE VIEWS COUNT. Don’t sabotage your own hard work and your show’s chances to be brought back to the screen.

Let’s do this together.

anonymous asked:

Any advice on how a newbie illustrator builds their online presence?

Building an online presence is a really good plan for any illustrator these days. When I graduated college (back in ye olden days of 2008) I was told not to worry about “online popularity” because it didn’t actually mean anything in the professional world. Well, boy has that changed!

While you shouldn’t base your success as an artist on how many followers you have online, it really is worth it to try and build up a decent online following if you’re trying to get your art out there and find work. Social media sites like Twitter, Facebook, and Instagram have created a whole new realm of self-marketing opportunities. It’s essentially “free” advertising (I put “free” in quotation marks because it still requires time, and time is money, but to a certain degree it is time worth spending). Social media can lead to jobs. In fact most of my freelance work has come from people simply discovering my work online.

The idea is simple: The more places you put your art online, the higher the chance the right person will stumble across it. The specific sites you should post on will depend on your intended audience, field, type of art, and personal preferences, but as a general rule I highly recommend Twitter and Tumblr because of how easy it is for people to share your work while still including links back to your profile (re-tweeting and re-blogging). Both these sites have great potential for art going viral and audiences for a wide variety of subject matter and style.

I regularly post my art to the following sites: Tumblr (this blog), Twitter, Facebook, Instagram, DeviantArt, and Pintrest (pinned from this blog). I try to post my best pieces on Behance, ArtStation, and my SCBWI portfolio. I also post stuff on Nabaroo but it’s still pretty new so I’m still getting a feel for how useful it is. Some other sites that may be useful depending on your goals are CarbonMade, Coroflot, and CargoCollective, although I haven’t been using these as much lately.

Some people use cross-posting tools like Hootsuite or IFTTT, or have one site auto-post to another (such as Twitter to Facebook) to save time, but in most cases, I don’t personally recommend this, as it limits the control you have over how your posts appear on each site. Generally you want to try to tailor your content to each site (I use hashtags on Instagram, shorter posts on Twitter, longer posts on Tumblr, etc). There are a few exceptions. I do like to use Hootsuite to post to Instagram because it allows me to type up Instagram posts on my computer instead of having to do it on my phone, and I will occasionally have Tumblr auto-post to Twitter or Facebook (but usually I edit the summary first). Ultimately, you should do whatever works best for you.

I do recommend scheduling posts. Most social media sites have built-in scheduling features that make it easy to type up a post whenever you want and then pick a time for it to actually post. It can be tempting to post a piece of art the second you finish it, but timing can have a significant impact on the response you get to that piece. If you post something at 2am when few of your followers are online, then it’s far less likely to be seen and shared. Time zones are obviously a factor here as well. The ideal time to post something will differ greatly depending on whether the majority of your audience lives in the United States vs. the United Kingdom. If you’re not already doing it, I recommend using Google Analytics to get an idea of where the bulk of your audience is from (as well as a whole bunch of other useful info). Twitter and Facebook also have their own analytics tools (if you have a Facebook Page, rather than just a personal profile, it’s under the Insights tab).

The best time to post may also vary depending on the site. Here are some articles to get you started but ultimately you may have to experiment to figure out ideal posting times for your own audience:

When’s the Best Day and Time to Post on Social Media?

The best time to tweet: Our 4.8 million-tweet research study

Perfect Time to Post Your Social Media Updates

Best Time And Days To Post On Facebook, Twitter, LinkedIn Or Google+

I don’t schedule all of my posts. If I’m posting a quick doodle or a work-in-progress shot, I may just post it in real-time, but I do try to schedule the majority of my finished art posts. 

An important thing to keep in mind is that social media can be a bit unpredictable. I will sometimes post a piece I’ve put a ton of effort into, thinking it’ll really take off, only to find it just doesn’t get much attention at all, while a silly sketch I did in 20 minutes becomes unexpectedly popular. My most popular post on my blog, Dealing with Artistic Burnout, was just something I typed up almost as a venting exercise, to combat all those “You must work until your hands bleed and you die of exhaustion” type posts I see about how to succeed as an artist, but I guess (not surprisingly, in retrospect) it struck a cord with a lot of people who were also fed up with that message and it really took off. And sometimes you just accidentally post something at a bad time and not many people see it. So don’t be discouraged if a piece doesn’t resonate with the public the way you were hoping.

It can be easy to start to let favorites, comments, notes, and reblogs dictate your emotions but that’s a dangerous road to go down. Remember, first and foremost you’re doing art because you love it. Online followers are just an added bonus and a useful piece of gaining traction in the industry. They should never become the sole reason for posting. It’s okay to feel good about people responding well to your work though. There’s nothing wrong with wanting to be recognized for what you do.

The most important thing to remember in trying to build an online presence is that it takes time. You’re not going to build a dedicated group of followers overnight. It will probably seem incredibly slow at first. The best thing to do is just keep putting stuff out there and reevaluating your posting strategies until something sticks. You just need one piece to take off and then it tends to have a sort of snowball effect.

One last thing I want to talk about is content. This is obviously a matter of personal opinion and you should do what feels right to you, but it’s really important to keep in mind that these social media posts are the public face you are presenting to potential clients. You have no idea who might be reading them or what their personal views are. I personally try to avoid discussing politics or religion, posting potentially inflammatory opinions, or being extremely negative on my social media sites. A lot of people have causes they like to champion and that’s understandable, but you do need to weigh the pros and cons of discussing certain topics publicly. 

I also don’t recommend posting incredibly personal information (such as ranting about friend/significant other drama) or complaining about work/employers (past or current). Basically, conduct yourself under the assumption that potential employers are watching your every move, because they just may well be. Someone who is polite, mature, helpful, and friendly on their social media is more likely to attract work than someone who is extremely negative or constantly ranting about politics or personal drama. Also, try to avoid being self-disparaging. I see this a lot on young artists’ social media. Even if you do feel insecure about your skills as an artist (I think most of us do to some degree), don’t constantly emphasize this on social media. Potential clients/employers are going to wonder why they should be confident in your abilities if you aren’t confident in them yourself. Overall, I try to keep my social media light, positive, and focused mostly on my art with a few other things thrown in now and then.

I hope this helps! If you (or anyone else) have any additional questions feel free to ask!

huffingtonpost.com
I Don’t Believe I’m Black And Beautiful
The struggle with self-esteem for black women is more than skin deep.

I came across this article yesterday written by Zeba Blay.

I think it’s one of the few nuanced articles that I’ve read regarding what it means to be black and recognise beauty in blackness but not in yourself. It made me want to ask all my black female friends ‘do you think you’re beautiful?’ and have a conversation on that. 

If you read the article and also look at a few of the zblay’s tweets, i think it really highlights the complexities of black beauty because this isn’t about hating black hair or black skin nor is it hating it on yourself but if anything it’s being unable to recognise beauty in yourself the same way you recognise it in other black women.

…or at least that’s been my initial reaction. i think it would be really interesting to find out how other people feel on this and if they pick up something different to me. 

there are many aspects to this article that really ran true for me, one being:

I want to be uninterested in beauty; I want to be uninterested in the idea that self-esteem only has to do with the way one looks. But in a society where black beauty is so invisible, so little celebrated, it’s impossible not to be preoccupied with it. That’s the crux. Beauty isn’t and shouldn’t be the scale by which we measure our self-worth and validation. But for black women, the constant bombardment of negative messaging sometimes makes it so hard to separate those things from one another. 

theguardian.com
'It's only a phase': what not to say to LGBT pupils if they come out
How teachers respond to disclosures about sexuality can be definitive for the student involved – here are some common statements to avoid.

“I think I’m gay.”

This has to be pretty high on a list of situations they don’t properly prepare you for if you’re training to be a teacher. And yet, the way a teacher responds to this statement will have way more impact on a student than successfully integrating an interactive whiteboard into a history lesson.

A survey for LGBT Youth Scotland revealed that the average time a young person takes from realising they are lesbian, gay, bisexual and transgender (LGBT) to telling someone is three and a half years. This means a young person may have spent almost a quarter of their life getting to the point of opening up to someone.

Click the link above to read ideas to try and help you avoid saying the wrong thing at the crucial moment of disclosure (these can be applied to everyone, not just teachers)

10

To the Keen2 community and Tom Keen fans on Tumblr, I promised to pass this along for a few friends on various social media outlets (including the fantastic Veruca Crews, whose lovely art work is seen above) to get as many people actively engaged in it as possible. Apparently some of the people that are less than thrilled with the spinoff and Tom Keen have been very vocal to the writers and to Ryan recently, so several people have put together a Twitter campaign to show our support for Ryan and his wonderful portrayal of Tom Keen. Again, this will be focused in on Twitter and I’m just passing the word along over here on Tumblr (though we will be working to put together something here on Tumblr shortly). 


Veruca Crews has provided these awesome icons and is generous enough to let people use them for this day if you’d like to. She has also set up guidelines to follow to make sure that everyone is on the same page. If you have a Twitter account and you’re interested in participating, please read through them very carefully. We’re trying to get the hashtag trending.

TWITTER EVENT PROTOCOL

1) Don’t use 

#SupportTomKeen before the designated time
The event will take place on Thursday May, 26th, at 6am est. and will run for 24 hours, so that those in other timelines also have the chance to be a part of it. Gently remind others that use the tag before the event to wait until the right time, and tell them that using the tag too much beforehand will lessen trending impact. Trending happens with terms that are relatively new, and many people tweet about them at the same time. Terms break out onto the scene, but trending becomes more difficult the more they are used. Be nice! We want everyone to feel welcome.

2) One # term per Tweet. Use only #SupportTomKeen

3) Lots of people tweeting matters more than the number of tweets.
Tell everyone TeamTom about the event. There is strength in numbers – remember that the more unique tweeters we have, the more likely we are to trend, and for a longer duration of time. Send your tweets out fast – but remember to pace yourself. You want to avoid “Twitter Jail.” We know we can hit worldwide trending, so sustained tweeting matters. Trending can be a distraction, but we need you to keep those wonderful tweets coming.

4) Those with lots of followers help out a lot!
Alternate accounts with few followers do not have as much “influence” towards trending. But tweets from accounts like @Ryan_Eggold, @NBCBlacklist and @NBCRedemption make a big impact.
Let’s try to build our Tom Keen fan follower networks. One easy way is to follow people on fan Twitter lists.

5) We also want to pique the interest of non-Tom Keen fans.
This is the key to our trending duration success. It gives a chance to get our message about Tom Keen out to another audience.
Try to construct a list of thoughtful and informative tweets before the event. These can be copied and pasted for easy tweets. Use some witty Tom Keen sayings – link some of the official promo videos  –  share pics, screenshots or gifs of your favorite Tom Keen moments - speculate about the plans of the Spin Off. Cool tweets are more likely to earn re-tweets, and this immensely helps trending.

6) We can discuss aspects of  Tom Keen in our tweets.
TRY to include the words Blacklist or Blacklist Redemption (with no #) in your tweet if possible. Talk about the new show. Maybe we can also trend Blacklist Redemption.

7) Private accounts must have their locked status removed, as the tweets from locked accounts do not count toward the trend tally.

8) Retweets are the easiest way to help out the trending effort.
Just search for the hashtag, and retweet the ones that are interesting to you. If you know how to use a Twitter application suite like TweetDeck or HootSuite, this is made even easier.

As a side note, @krism23 pointed out in a discussion that when you retweet, make sure to use the quote tweet option and add the hashtag again or it will not count towards trending.

We’d love to get as many people involved in this as possible. Please pass this around the Tumblr community so that everyone who has a Twitter account and that would like to participate has a chance! 


As always, please no hijacking of this event. It is a positivity campaign.