hartmut-esslinger

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Unreleased Apple products revealed in designer Hartmut Esslinger’s upcoming book »

German designer Hartmut Esslinger’s (the founder of Frog Design, the firm responsible for some of Apple’s most iconic products of the 1980s, including the Apple IIGS and the Macintosh II) new book Design Forward “overviews ‘strategic design’, and how innovative progression has sparked creative change in the consumer market, especially for one of the most successful American companies ever built: Apple.”

Esslinger provided the designboom team with photos of several product prototypes, including an all-in-one, dual-screen Mac workstation and a touchscreen-based Macphone – a stylus-based Mac fused with a corded telephone. There are also several different takes on the classic Macintosh design and a better look at the Tablet Mac prototype circa 1982.

Former Apple design boss says ‘Smartwatches are stupid’

Steve Jobs had a number of talents that made him the brilliant CEO we all remember, but one of his most impressive abilities is one that isn’t often discussed: Jobs had an uncanny ability to attract talent and surround himself with some of the most skilled executives the industry has ever known.

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