The Creativity is in the Cookie with Michele Tanenbaum
To see more of Michele’s cookie creations, follow @lucky_bites on Instagram.
It all began with snickerdoodles. Growing up in New Jersey, Michele Tanenbaum’s (@lucky_bites) health-focused mother wouldn’t allow treats in the house, but Michele managed to trick her into letting her bake cookies. “I convinced her it was creative,” she says. “And everybody has cinnamon and sugar. Snickerdoodles were my go-to.” Looking at the kinds of cookies she now dreams up for her Brooklyn, New York-based business Luckybites — named after her dog, Lucky — that early creativity has flourished. Trained as an apparel designer, Michele first got an inkling to turn cookie decorating into a profession when she was holiday shopping. “I was buying gourmet gift baskets to give to clients, and I realized that I could probably make them better myself,” she says. So, she took to coming up with her own recipes for everything from biscotti to Linzer hearts to thumbprints to sugar cookies. “I started to realize that I liked this way of being creative better than the clothing design.” For Valentine’s Day, Michele says she will be sketching just like she did during her fashion days. “But now I’m doing it with icing.”