Wheeeeeew ~ The NB MRT580XX All White Special Edition $259 ~ In both stores today, right NOW ~ Online tonight at 5.30pm NZST ~ featuring croc embossed upper, all over pattern, REVlite midsole, reflective detailing ~ very limited sizes #newbalance #NB580 #NBMRT580XX #NBallwhite #NBspecialedition #NBlimitededition #goodasgoldshop #MRT580XX #gagsneakers (at GAG Exclusive in NZ)


Some of the extremely talented GAG hon’s; Holly Meyers, Zoey Radford Scott, Jess Bligh, Hilary Ng and George Carey have been named along with their other Massey mates by i-D Aus as Wellington’s eight to watch ~ Jump over here for the full shoot and interviews | photography by Russell Kleyn | styling by Holly Meyers & Zoey Radford Scott | modelled by Ella Murphy | hair and makeup by Natalee Fisher 


Good as Gold - Well if you follow my Instagram you’ve probably noticed i’ve spammed it out with good as gold. GAG is a store in wellington which have the best style EVER. i just want their whole store to be my closet honestly. They have this sickest range of New Balance and other shoes. The employees have such good style the only problem is everything is so expensive i’ve only bought one thing from there. So I just sometimes go in there and just LOOK LOOK LOOK at everything haha *sigh*.

Heres their blog and online store  if you wanna check it out:



Talks between GAG and Odeur started all the way back in 2011 so it is in high spirits we announce our first drop in store and online. A very welcome addition to our Scandinavian brand family, Swedish brand Odeur brings a darker more androgynous aesthetic with a multidisciplinary approach to design. 

The Parallelism collection draws heavily on the monochromatic worlds of dark and light creating pieces both seasonless and neutral. Lightweight cottons and delicate knits were chosen to maintain cool and composure and make the perfect layers for any changing conditions.

See our Odeur collection here. 

ANOTHER sick new brand has just landed here at GAG. Stampd creates clothing based on modern youth culture and is fast becoming a major global fashion influence. What makes Stampd even better is that it’s available instore and to view online now. Feast your eyes here.

We are so stoked to be one of the very few retailers worldwide that is able to stock this amazing brand, and exclusively in NZ, yeahhhh xx


Dylan cleaned his glasses real good for the first time in ages. Very happy

Did you see Riri’s latest 7.01 minutes? We can’t form sentences, we just have to blab the things. Big fake boobies, upside down hanging.. with a grill, underwater G-string booty, $$$, torture, murder. BAD girl Riri…

On Wednesday we had lunchtime $10 Margharita’s from Pizza Pomodoro (Wednesday special errrrry week) and it certainly wasn’t the first time but holy shit they blow our tastebud tentacles…

Talking about tastebuds…Holly’s birthday cake. Look at it. Are you drawling? Yes. Made by the lovely Brigid down at Milk Crate. HB little buddy! 

Laughs provided by Jen…If you want to impress the Judge panel, try a gymnast jump fail.