So this post did an excellent job of summarising the possible reasons for the babygate drama - boiling down to “Louis needs lots of publicity, very quickly.”
I wanted to expand a little on what I think is coming next.
I do think there will be a denial - but not for awhile. They seem very keen on getting Brianna’s family in the papers. A week is not going to be enough for these people. Louis’ family, friends and of course Louis himself will keep up radio silence while Brianna and the fam continue garnering as much attention as possible. The media will probably keep dropping Larry hints.
Liam said the boys have already chosen the first single from the new album. That means it will probably be out soon, and all their lead singles have been released between July and September.
I think whatever kind of denial we get - whether it’s “she was never pregnant because they never had sex”, “she is pregnant but it’s not Louis’”, (I think this is most likely as they’ve already introduced her ex boyfriend to the story) or, god forbid, “she’s lost the baby” - will happen just prior to the single release. They can ride that publicity all the way through single promo up to about October.
I think the Larry stuff in the media will continue at a slow but steady pace - it will be easier to slip references to them into stories now that they’ve been more formally introduced to the public. I’m sure the “no baby” stories will include quotes like “so does this mean Larry is real?” etc. The boys will hopefully have a bit more freedom to interact as well.
I do think that the pregnancy stuff is a ploy to get Louis’ name much more recognised in preparation to a coming out. In the eyes of the label, their PR team, and their management (whether that is Modest or Irving), the album release is the prime time to do this. It would benefit everyone involved. The publicity around this story will be absolutely monumental. Like, huge. It would be stupid not to capitalise on that for the album.
So I can definitely see a CO in November when they can do as many rounds of the press as possible. It would be a People exclusive, of course, in return for People running the baby story for them in the first place.
If it’s not November, I can see them getting themselves through the album promo and quietly coming out themselves early next year. I know we’re not believing that Sun interview with Simon, but I really hope the hiatus rumour is true. And after it’s all done, I hope Harry and Louis go on vacation for a year.